Meta brings Microsoft and NBCUniversal into its metaverse At Connect, Meta discusses partnerships with tech and media brands, new avatars with full bodies—and a $1,499 headset. Source: Ad Age - News
Historic All-Black Baseball Team Revived in Video Game In 1934, the Chatham Coloured All-Stars made history by being the first-ever all-Black team to win an Ontario Baseball Association Championship. Though not many of us were alive to see it, we can now revisit this historic win through the video game MLB The Show 22, which
Twitter Q3 IDEA Report Shines Spotlight on Accessibility Twitter shared its Q3 IDEA Report (inclusion, diversity, equity and accessibility) Tuesday, noting that while progress stalled in some areas of focus, efforts were ramped up elsewhere. Vice president of IDEA James Loduca said in a blog post, "We remain more committed than ever. This quarter was
Alexa users claim Amazon is using voice recordings to target ads Alexa users are suing Amazon over claims that the voice assistant app is targeting users with ads relevant to private recordings of users’ conversations. The central complaint. The main complaint of Alexa users is that the voice assistant is wrongly using voice recordings captured
Consumers want more authenticity in LGBTQ+ ad representation A new report from Do the WeRQ and DISQO reveals that while more consumers are seeing LGBTQ+ people in ads, visibility alone isn’t enough. Source: Ad Age - News
Chipotle’s latest BeReal effort ties in Halloween Boorito event Chipotle’s annual Boorito event is back in person this year, and to prove it, the restaurant chain wants its customers to post about it on BeReal. Source: Ad Age - News
Watch the newest commercials from the NFL, Captain Morgan, Pepsi and more Captain Morgan says, “Never let the away team feel too at home.” Source: Ad Age - News
Why Amazon is a contender to land NBA media rights Amazon has long been cited as a potential NBA bidder, and every week it defies expectations with "Thursday Night Football," that theory becomes more of a reality. Source: Ad Age - News
Nosto named Elite Partner by Klaviyo as part of their newly-announced technology partner program Nosto, already a best-in-class personalization provider in the Klaviyo ecosystem, achieves Elite Partner status as the two companies continue to grow their relationship and help brands build powerful, personalized online experiences New York, October 11, 2022—Nosto, the leading Commerce Experience Platform
25 Top B2B Marketing Influencers, Experts and Speakers To Follow In 2023 The business landscape of 2022 includes a wealth of B2B influencers who are shaping and elevating the future of marketing for 2023 and beyond. To celebrate and honor our industry's B2B marketing subject matter experts, including many who happen to be speaking at
