Advance Auto Parts Acquires Sears’ DieHard Brand for $200 Million in Cash
Advance Auto Parts Acquires Sears’ DieHard Brand for 0 Million in Cash DieHard, the Sears brand famous for its car batteries, is set to be sold to Advance Auto Parts in a $200 million deal that's expected to close today. Calling DieHard an "iconic American brand" with the "highest brand awareness and regard of any