Impossible Foods hits back at media report with full-page New York Times ad Impossible Foods' response follows a Bloomberg Businessweek story that examines long-term challenges facing the plant-based meat industry. Source: Ad Age - News
Olympics' record-low opening ceremony ratings 'in line' with NBC expectations Friday’s Opening Ceremony in Beijing drew a 43% smaller audience than the previous Winter Games four years ago. Source: Ad Age - News
TV audiences are still there—yes, even large ones From tentpole events to buzzed-about scripted series, there are still reliable pockets of viewers to be found on linear TV. Source: Ad Age - News
How the evolving streaming landscape is affecting marketing and ad sales Join us on Nov. 9 and 10 for the Ad Age Next: Streaming conference. Source: Ad Age - News
NBC nearly sold out of Super Bowl LVI commercials The NFL's regular season games have also seen a rush of brands eager to commit ad dollars. Source: Ad Age - News
What Tokyo Olympics can teach advertisers about Beijing Games Less than six months away, the upcoming Winter Olympics come with a healthy dose of uncertainty that advertisers must prepare for. Source: Ad Age - News
Publicis Groupe releases U.S. diversity data Just 5.9% of American workforce identifies as Black—less than half the Black share of U.S. population. Source: Ad Age - News
SVOD brand integrations increasingly key to reaching holistic audiences: Nielsen Using Netflix’s "Cobra Kai" as a case study, the company found that nearly half of SVOD viewers watch little to no linear TV. Source: Ad Age - News
