These 5 Trends Defined Retail in 2019 The way we shop changed radically in 2019. It was the year two-day shipping became slow, BOPIS somehow seemed less ridiculous--perhaps because we've heard it so much by now--and Prime Day expanded into a two-day affair. We've already reflected on Amazon's enduring impact on shopping, so here's a
8 Ways the Retail Industry Changed for Better or Worse This Year With store closures, one-day shipping wars between Amazon and Walmart, the ongoing tariff debacle with the U.S. and China and multiple CEO shakeups, 2019 was yet another volatile year for the retail industry. Click here to read more. The industry saw some gains
How Mars Wrigley Is Trying to Bring Impulse Buying Online Confectionery manufacturers have long benefited from the human tendency to purchase products on impulse. That same instant gratification, however, simply isn't available when shopping on the internet. The economics of shipping a single chocolate bar just don't add up, and that's why candy companies have
Cashierless Checkout Startup Zippin Scores Million From Venture Fund Backed by Kraft Heinz Zippin, the San Francisco-based checkout-free technology startup that closely resembles Amazon Go's cashierless concept, closed a $12 million round in Series A funding led by Evolv Ventures on Dec. 12. Evolv Ventures, a venture fund dedicated to making investments in companies that
Rick and Morty Will Make Their First Super Bowl Splash in Pringles Ad Pringles is back in the Big Game for the third year running, this time with the help of everyone's favorite animated and irreverent sci-fi adventuring duo: Rick and Morty. The collaborative spot with Adult Swim will continue the theme of flavor stacking--nesting
Levi’s New Retail Experience Features a Tech-Fueled Merch Drop Levi's offers multiple ways to customize its products, with techniques ranging from in-house tailoring, embroidered patches and denim finishing with lasers. To showcase these offerings in real life, the clothing brand has launched a customization-focused experience in Miami. Levi's Haus Miami opened in the Wynwood Arts
For Sportswear Brand Puma, Basketball is Top of Mind Adam Petrick says his degree in theater set him up for his role of a lifetime. After roles in project management, ecommerce and even a stint in China, Petrick is currently global director of brand and marketing at Puma. Even after two decades with the brand,
America’s Favorite Snack for the Third Year in a Row Is Flamin’ Hot Cheetos For the third straight year, Flamin' Hot Cheetos is the nation's favorite snack brand, according to sales data from goPuff, an app-based delivery service that offers more than 2,500 products from 150 facilities located across the country. Reviewing orders between November
Away Appoints New CEO Days After Revelations Surface About Its Company Culture Away, the direct-to-consumer luggage brand beloved by celebrities and influencers, appointed current COO of Lululemon Stuart Haselden as its new chief executive officer, a spokesperson for the company confirmed to Adweek. Haselden may be seen as a calming force coming in to lead
Infographic: What (and Who) Influences Women to Consider New Products According to Nielsen, women consume dozens of hours of media a week. Within that consumption come ads, so the research firm also looked at how ads influence women to try new products in a disparate age of brand disloyalty. Data shows women are really looking
