Popeyes Gives ,000 to Game Show Contestant Who Confused Chicken for Spinach If there was any doubt that Popeyes exited 2019 with a firm lock on the hearts and minds of chicken lovers, this just put it to rest. On Canada's Family Feud, a contestant botched the final question--costing her family $10,000--because the fast food
In a Baffling New Ad, Equinox Urges You to Be More Like Narcissus Mere days into the new year, Equinox might already be taking the cake for the most puzzling ad of 2020. It should be noted first that pushing the envelope has long been Equinox's bread and butter (remember the breastfeeding ad that caused
OkCupid’s New Ads Focus on Politics, BDSM and Other Make-Or-Break Dating Factors Two years ago, dating app OkCupid was the darling of the creative world. The brand's "DTF" campaign from Wieden + Kennedy New York twisted the original meaning of the acronym with dozens of new sayings designed to move dating away from just hookups.
A Pioneering Canadian Winery Is the Ultimate Underdog in This Cinematic Ad It's a Canadian wine with an Irish name made by an Austrian and an Italian. There must be a good origin story here. In fact, there is, and a long-form ad from indie agency Bensimon Byrne uses all the trappings of a Hollywood
Orangetheory Highlights Benefits Beyond the Gym in New Global Campaign It's officially the new year, which means it's time to join the annual migration of Americans to the gym. And Orangetheory Fitness, one of the hottest rising brands in fitness, obviously doesn't want to miss the resolution rush. But while many gym ads focus on
These Disney World Print Ads Don’t Show the Park at All It's reasonable to assume that an ad for Disney World would be built around pictures of Disney World. But here's a campaign that takes promotion of the park a creatively different direction. Yellow Shoes, the in-house agency at Disney, created print ads that highlight
Burger King Claims There Was a Hidden Big Mac in Every Whopper Ad From This Year Burger King is ending 2019 by revealing a secret stunt it's been conducting all year long in the U.K. The fast-food chain has purportedly been placing a McDonald's Big Mac behind each of its ads featuring a Whopper, the
Was Bowflex an Unexpected Beneficiary of the ‘Peloton Wife’ Ad? Perhaps thanks to that holiday ad highlighting the trials and tribulations of a stereotyped, societally acceptable Peloton Wife on a $2,400+ stationary bike, Bowflex's motivational ads with regular people that launched this summer are getting noticed again. Twitter users expressed how much they related to
Bad Decisions Due to Lack of Sleep Made 2019 ‘So Dumb’ According to This Mattress Brand Ah, the news--a constant and cyclical reminder of the country's most troublesome decisions at work. While the nation may be irreparably torn on the source of all of our ills, there could be one unifying reason for our predilection
Chick-fil-A Promotes Family Time in Animated Holiday Short An animated short features doe-eyed Sam, two kittens named Tick and Tock and a mysterious shop owner, who all come together in "The Time Shop." All it needs to make it into a Disney movie is a musical number about building a snowman. The two-minute commercial focuses
