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Digital Marketing News: Facebook Launches Viewpoints Market Research Tool, Brand Loyalty Remains High, & Instagram Offers a Glimpse of Feed AI

Digital Marketing News: Facebook Launches Viewpoints Market Research Tool, Brand Loyalty Remains High, & Instagram Offers a Glimpse of Feed AI The post Digital Marketing News: Facebook Launches Viewpoints Market Research Tool, Brand Loyalty Remains High, & Instagram Offers a Glimpse of Feed AI appeared first on Online Marketing Blog - TopRank®. Source: Toprank

Digital Marketing News: Facebook Launches Viewpoints Market Research Tool, Brand Loyalty Remains High, & Instagram Offers a Glimpse of Feed AI2019-12-06T06:30:04-05:00

YouTube Rewind Tries to Rebound With Its 2019 Edition

YouTube Rewind Tries to Rebound With Its 2019 Edition Beauty vlogger and makeup artist James Charles had the top trending YouTube video of 2019 in the U.S., while Old Town Road topped the music video charts. YouTube shared the 2019 edition of its YouTube Rewind year-end wrap-up Thursday, hoping to avoid a similar scenario to

YouTube Rewind Tries to Rebound With Its 2019 Edition2019-12-05T20:00:05-05:00

This ET-Themed Xfinity Ad Has Over 30 Easter Eggs. Can You Find Them?

This ET-Themed Xfinity Ad Has Over 30 Easter Eggs. Can You Find Them? In Xfinity's nostalgic, four-minute holiday ad that debuted on Thanksgiving, E.T. returns to Earth to reunite with Elliot and connect with Elliot's kids. And while you may have noticed several props that harken back to the original film, we bet you didn't

This ET-Themed Xfinity Ad Has Over 30 Easter Eggs. Can You Find Them?2019-12-05T17:16:08-05:00

CPG Marketer Acosta Files for Bankruptcy

CPG Marketer Acosta Files for Bankruptcy Sales and marketing agency Acosta, Inc. filed for Chapter 11 bankruptcy in Delaware on Dec. 1 in a deal with creditors that will convert $3 billion of debt into equity. The Jacksonville-based company, which has worked with major brands like Campbell's, Coca-Cola, Kellogg's, Kraft Heinz and other leading consumer

CPG Marketer Acosta Files for Bankruptcy2019-12-05T16:53:25-05:00

The Privacy Zeitgeist Means User Consent Is the New Key to Investment

The Privacy Zeitgeist Means User Consent Is the New Key to Investment Ad tech will need to reinvent itself or die, and anyone fighting the global wave of privacy-centric legislation that's sweeping the digital media sector will ultimately lose. That's the belief of Thomas Pasquet, co-founder and co-CEO of Ogury, an ad-tech company that today

The Privacy Zeitgeist Means User Consent Is the New Key to Investment2019-12-05T16:44:16-05:00

Pantene’s Lovely Message of LGBTQ Support Reflects on Going Home for the Holidays

Pantene’s Lovely Message of LGBTQ Support Reflects on Going Home for the Holidays "I'll Be Home for Christmas" has been one of the holiday season's most heartbreaking songs since it was written in 1943 to honor U.S. soldiers separated from their families by World War II. Thanks to the song's title and descriptive lyrics about

Pantene’s Lovely Message of LGBTQ Support Reflects on Going Home for the Holidays2019-12-05T16:20:23-05:00

The Classic VW Beetle is Already Cut Out in This Goodbye Campaign

The Classic VW Beetle is Already Cut Out in This Goodbye Campaign Imagine the kind of legacy one would have to build in order for even its mere silhouette--ostensibly, the vaguest of likeness--to be instantly identifiable. For example, Alfred Hitchcock and the original Charlie's Angels lineup have two of the most famous profiles in pop

The Classic VW Beetle is Already Cut Out in This Goodbye Campaign2019-12-05T15:27:06-05:00

Peloton’s Ad Real Impact; Viacom and CBS Merge: Thursday’s First Things First

Peloton’s Ad Real Impact; Viacom and CBS Merge: Thursday’s First Things First Welcome to First Things First, Adweek's new daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up for

Peloton’s Ad Real Impact; Viacom and CBS Merge: Thursday’s First Things First2019-12-05T06:45:05-05:00

Snap, Gucci, Harmony Korine Team Up on Limited-Edition Spectacles 3

Snap, Gucci, Harmony Korine Team Up on Limited-Edition Spectacles 3 Snap Inc. teamed up with iconic fashion brand Gucci and cult filmmaker Harmony Korine on a limited-edition run of Spectacles 3 camera sunglasses, as well as a short film shot entirely using the devices. The company said the limited-edition Spectacles x Gucci by Harmony Korine

Snap, Gucci, Harmony Korine Team Up on Limited-Edition Spectacles 32019-12-05T06:00:39-05:00
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