2019 Year on Twitter Unveiled Twitter revealed its 2019 Year on Twitter list Monday, sharing its data via tweets and a blog post. The most retweeted tweets worldwide were: Let's set a world record together and get the most retweeted tweet on Twitter. Beating the current world record held by Yusaku Maezawa @yousuck2020 (5.3 million!)
Away Appoints New CEO Days After Revelations Surface About Its Company Culture Away, the direct-to-consumer luggage brand beloved by celebrities and influencers, appointed current COO of Lululemon Stuart Haselden as its new chief executive officer, a spokesperson for the company confirmed to Adweek. Haselden may be seen as a calming force coming in to lead
Infographic: What (and Who) Influences Women to Consider New Products According to Nielsen, women consume dozens of hours of media a week. Within that consumption come ads, so the research firm also looked at how ads influence women to try new products in a disparate age of brand disloyalty. Data shows women are really looking
The Happy Meal Ranks Among the Most Successful—and Copied—Ideas If the annals of branding prove one maxim over and over, it's this: The best ideas often hit when you least expect. Case in point: the kitchen of a Kansas City, Mo., adman named Bob Bernstein. It was sometime in 1975. His agency, Bernstein-Rein, was sitting
NBC’s Rashida Jones Has Been Producing News Since College When she was in the third grade, Rashida Jones, now svp of specials, NBC News and MSNBC, knew she wanted to be a writer. She thought her future was as an English teacher or in print journalism and spent high school looking for new ways to
Ad Tech’s Response to Privacy Pushback and New Regulations Leans Toward a Post-Cookie World In February, Google will begin implementing the seismic changes to how it treats cookies in its browser, first announced in May, as part of its Chrome 80 rollout. And while this does not go as far as Apple's prohibition of third-party
Celebrating 40 Years of Adweek; Aviation Gin Snags ‘Peloton Girl:’ Monday’s First Things First Welcome to First Things First, Adweek's new daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign
10 Top B2B Influencer Marketing Predictions for 2020 In late 2018, B2B influencer marketing was on the industry watch list as predictions for what this year would hold began popping up. And what we saw were some major advancements in what B2B marketers had planned for influencer marketing in 2019 including: Compliance due to GDPR
Adweek’s 2019 Podcast of the Year Is Kara Swisher’s Recode Decode Mention of Kara Swisher's name has long intimidated the elite of Silicon Valley, where the preeminent tech journalist is famous for her tenacity and larger-than-life personality. Recode Decode, her thrice-weekly podcast for Vox Media, has extended that talent for candid conversation beyond the inside
Discover the Winners of Adweek’s 2019 Podcast of the Year Awards If it feels like the world of podcasts has become bafflingly large, that's probably because it has. This year, an estimated 14 million more Americans--a 23% increase over 2018--became weekly podcast listeners, and the industry reached a milestone moment as 51% of Americans said
