Stephen Colbert, Jonathan Van Ness, Jack Dorsey, Samatha Bee and More Will Be at SXSW 2020 South by Southwest released a third wave of announcements today about who to expect to see onstage at the annual festival in Austin, Texas this March. Late Show host Stephen Colbert, Twitter CEO Jack Dorsey and Full Frontal's Samantha
3 Takeaways for Marketers From CES 2020 The Consumer Electronics Show (CES) this week in Las Vegas represented a new wave of technology, including flying taxis, 24-foot TVs and Charmin's toilet paper-carrying robot. These consumer-facing innovations and oddities overshadowed another key facet of CES, though: It's one of the b-to-b sector's biggest events. It's reportedly
Facebook Improves on Its Amber Alerts Facebook debuted a revamped Amber Alert format Monday to mark Amber Alert Awareness Day and the fifth anniversary of the day the initiative to help locate missing children rolled out on the social network. Since the feature debuted in January 2015, over 700 Amber Alerts have been issued via
Popeye the… Chicken Man?; The Experiential Future of Retail: Monday’s First Things First Welcome to First Things First, Adweek's new daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign up
5 Old Habits B2B Marketers Should Leave Behind in the 2010s New decade, who dis? We’ve officially turned the calendar to 201… er, 2020! First the first time in 10 years, we’ll all be writing a different numeral as that third digit. That’s a new habit that’ll take some getting used to. As B2B marketers,
What Will Drive the Next Wave of M&A in Mar Tech? After a relatively quiet 2018, last year was a pretty boisterous party for mar-tech mergers and acquisitions. Driven by legacy television players, like AT&T, eager to get ahead of the fast-emerging connected TV sector and midmarket players pooling their fortunes, Luma Partners found, the
CPG Industry Shines in New Report on Brand Trust A handful of consumer staples are some of the most trusted brands out there, according to a new survey from Morning Consult. In the market research firm's first annual Most Trusted Brands report, 12 familiar CPG names placed among the top 25 most trusted brands in
College Admissions Officers Are Paying More Attention to Applicants’ Social Profiles The trend of college admissions officers visiting the social media profiles of applicants is back on the upswing, according to the latest survey from Kaplan Test Prep. The educational and career-services provider polled nearly 300 college admissions officers and found that 36% of them
Rent the Runway CEO Says Transparency About Logistics Problems Boosted Brand Loyalty When clothing rental company Rent the Runway first came on the scene in 2009, there were few brands like it on the market. And because of the company's pioneering approach to fashion, CEO and founder Jennifer Hyman said, it's had to figure out
CBS All Access Picks Up Animated Daily News Satire From Stephen Colbert With even more major streaming services entering the space this year, CBS All Access is making some big moves to continue its subscriber growth, picking up an animated daily news satire from Stephen Colbert and renewing Star Trek: Picard even before it premieres.
