Hulu CEO Randy Freer Exits Company Amid Further Integration With Disney Hulu CEO Randy Freer is stepping down from the streaming service as Disney looks to further integrate Hulu into its direct-to-consumer and international segment. Freer's departure, which the companies announced late today following a board meeting, is the first major executive shake-up for the
Q4: Facebook Reports 1.66 Billion Daily Active Users, 2.5 Billion Monthly Facebook reported its financial results for the fourth quarter of 2019 and the full year earlier this week, and we broke out the highlights, financial and otherwise. The financial numbers The company reported $21.802 billion in revenue for the fourth quarter of 2019, up
Jeep Teases Groundhog Day-Themed Super Bowl Ad OK, campers. Rise and shine! Bill Murray's return to Punxsutawney, Pa., appears to be real. But no, it's not a sequel; it's a teaser for Jeep's Super Bowl ad. The two teasers, which Jeep released today, hint at the highly anticipated Groundhog Day remake--the Super Bowl falls on
Due to the Coronavirus Outbreak, These Travel Brands Have Suspended or Altered Service to China In light of the grave concerns that the Wuhan novel coronavirus outbreak has raised--and the over 200 deaths of the contagious respiratory illness--the World Health Organization declared the virus a global emergency and the U.S. State Department has urged all
Why Are So Many Brands Back in the Super Bowl After Years of Staying Away? When insurance giant New York Life airs its 60-second spot between the first and second quarters of Super Bowl LIV on Sunday, it will talk about its 175th anniversary as a company that, in its own words, "helps people act
P&G’s Interactive Ad; Trump and Bloomberg Debut Super Bowl Spots: Friday’s First Things First Welcome to First Things First, Adweek's new daily resource for marketers. We'll be publishing the content to First Things First on Adweek.com each morning (like this post), but if you prefer that it come straight to your inbox, you can sign
An Ideal Super Bowl Would Show Women as They Actually Are Over $5.6 million for a 30-second spot--that's $187,000 per second. And that is so much money. Click here for more. Obviously, the demo those ads are reaching, the group watching the Big Game live, is critical. And up until a couple years ago, you'd
3 Tips for Making Sure Your Brand’s Website Is Ready on Super Bowl Sunday There's a hidden cost to even the most successful, buzz-generating Super Bowl ads: All that hard-earned (and expensively acquired) attention can easily bring a website to a standstill or break it altogether. Click here for more. We're 12-plus years into the
Why Some of the Most Memorable Super Bowl Ads Aren’t During the Game Like most Americans and NFL fans around the world, I love the Super Bowl. And like most marketers, I love the attention we as an industry give to Super Bowl ads. Click here for more. The Super Bowl is a long moment
How the Dot-Com Bubble Shaped Today’s Super Bowl Ads Perhaps, nothing is more symbolic of American tradition and entertainment than the Super Bowl. In recent years, viewership of the Big Game has exceeded over 90 million viewers. As much as viewers anticipate the gridiron showdown, many tune in for the commercials. It is the mecca
