Amazon starts drug subscription service for Prime members RxPass lets patients order generic medications that treat more than 80 common health conditions, Amazon announced. Source: Ad Age - News
Impossible Foods hits back at media report with full-page New York Times ad Impossible Foods' response follows a Bloomberg Businessweek story that examines long-term challenges facing the plant-based meat industry. Source: Ad Age - News
DOJ poised to sue Google over digital ad market dominance The lawsuit would mark the Justice Department’s second monopoly case against Google. Source: Ad Age - News
How disability-inclusive underwear brand Slick Chicks approached its first campaign A new ad from the underwear brand shows disabled actor Jamey Perry going about her daily life. Source: Ad Age - News
Black creators celebrated on billboards across the country Ad Age and OUTFRONT partner to showcase creative excellence during Black History Month. Source: Ad Age - News
Upstream Outlines What is Next in Mobile Marketing in 2023 Martech specialist sets-up forward-thinking MNOs and Ecommerce brands for mobile marketing success Athens, London, Sao Paulo, 17 January 2023, – Upstream, the global mobile marketing technology specialist, is sharing its vision for the industry in 2023 as CMOs prioritise delivering personalized offers, exceptional customer experiences
Recession to slow Germany's advertising market in 2023 The annual growth forecast by the JOM Group foresees an increase of just 0.5 per cent for the 2023 advertising market in Germany. Hamburg, January 11, 2023. The German advertising market could have succeeded in returning to its pre-Covid-19 level as early as in 2022, and then
Upstream advances in technology with financing from the National Bank of Greece Trust in the leading martech company by the NBG, with 14 million euros loan London, Athens, 19 December 2022 – Upstream, the global mobile marketing technology specialist, has secured a loan agreement of 14 million euros with the National Bank of Greece. The
Meta wins 2022 UK ecommerce advertising crown, but dominance is slipping UK online retailers spent 16% of their annual advertising budget in November, with slightly higher levels expected in December, according to data from Juni Gothenburg/London Wednesday 14th December 2022: Today, it's been revealed that the 2022 advertising platform of choice for UK online retailers
Black Friday sales skyrocket for Upstream e-commerce partners using its mobile marketing technology Mobile messaging campaigns generate 22.5x ROI in five days London, São Paulo, 08 December 2022 – Upstream, the global mobile marketing technology specialist, has announced its ecommerce customers generated a 22.5x return-on-investment (ROI) over Black Friday weekend using its mobile marketing automation
