8 Tips for B2B Marketers with ADHD to Elevate the Writing Process When you search for “jobs for people with ADHD,” nearly every list will have at least one iteration of “writer.” And, if you have ADHD and are reading this blog post, it’s probably pretty easy to understand why. Especially in B2B copywriting, the
How One Simple Tool Will Cut Down Your Blogging Time by Half You heard about AI, but have you ever used it? Just think of it this way, what if you can use artificial intelligence to create content for you so you wouldn’t have to even write? Well, believe it or not, this blog post
Data Powered Marketing: A Framework for Engagement Beverly Jackson, global vp of brand and consumer marketing for Twitter, stopped by Adweek's Social Media Week to share her successful formula for delivering breakthrough marketing campaigns that deliver big results, including how brands can tap into millions of social conversations to unlock valuable data and insights, how
The Business Case for Awesome B2B Content Have you seen Everything Everywhere All at Once? It’s a must-watch for everyone, but especially B2B marketers. The movie tells a simple story about healing generational trauma. But it does so using multiverse travel, kung fu fighting, a truckload of googly eyes, and much more. Simply
8 Brilliant Content Marketing Examples to Take Your Company Out of the Unknown If you want to grow your brand, you need a content marketing plan. Why?Seventy-eight percent of companies that produce effective content have a documented marketing strategy. That said, there’s no use in creating content if it won’t help you achieve your marketing
Content Contemplations: How We Process Information & Why B2B Marketers Must Craft Content That Elevates How can B2B marketers craft content that elevates, and what role do our preferred digital formats play in making it happen? Recent study data looking at content formats has deep implications when it comes to creating online experiences that will
How to Convert Blog Readers to Leads Is blogging important when it comes to lead generation? It is—in fact, it’s crucial. Take a look at the stats to understand the importance of blogging when it comes to lead generation: Orbit Media’s annual blogging survey found 77 percent of bloggers say blogging delivers results.According to HubSpot,
5 Ways to Build B2B Content That Resonates With Your Audience, and Why They Work B2B marketing has a content problem: there’s more of it all the time… and the people we actually want reading it have started tuning it all out. We can’t exactly stop the content deluge (look, we’re even contributing to it
How to Generate 100 Content Ideas in 60 Seconds (Seriously) It takes over four hours to write the average blog post. The last thing you want to do is tack on the hours it can take to brainstorm topics to write about. But is there a cheap and efficient way to identify the best target
What is Guest Posting & 5 Ways to Guest Post How do you guest post? How do you write a guest article? You probably have a lot of questions about this topic. And I’ll answer them plus many more. But before I teach you how to guest post and what it can do for you,
