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Amazon starts drug subscription service for Prime members

Amazon starts drug subscription service for Prime members RxPass lets patients order generic medications that treat more than 80 common health conditions, Amazon announced. Source: Ad Age - News

Amazon starts drug subscription service for Prime members2023-01-24T10:06:57-05:00

Microsoft is improving its ad platform. Here’s why brands should give it a shot in 2023

Microsoft is improving its ad platform. Here’s why brands should give it a shot in 2023 ICYMI, Microsoft has ambitious plans: to double the size of its ad business to $20 billion. So why is this big news? Google and Meta are showing signs of fading, making more room for emerging platforms like TikTok, Amazon

Microsoft is improving its ad platform. Here’s why brands should give it a shot in 20232023-01-24T10:00:00-05:00

DOJ poised to sue Google over digital ad market dominance

DOJ poised to sue Google over digital ad market dominance The lawsuit would mark the Justice Department’s second monopoly case against Google. Source: Ad Age - News

DOJ poised to sue Google over digital ad market dominance2023-01-24T09:00:55-05:00

European Union Does Not Fear New Political Ad Rules Impacting Brands

European Union Does Not Fear New Political Ad Rules Impacting Brands Despite introducing new tougher rules around political advertising across Europe this week, policymakers do not fear any overreaching negative impact upon commercial advertisers and their messaging. Following a consultation, the European Union (EU) has this week released its new rules for political advertising to

European Union Does Not Fear New Political Ad Rules Impacting Brands2023-01-24T08:58:05-05:00

How a UK Initiative Is Turning Companies Into Marketing DEI Champions

How a UK Initiative Is Turning Companies Into Marketing DEI Champions In June 2021, the All In Action Plan set out its first three areas of focus to help the U.K. advertising industry to achieve greater inclusivity. Those followed a census that gathered data from more than 16,000 advertising and marketing professionals from across the

How a UK Initiative Is Turning Companies Into Marketing DEI Champions2023-01-24T03:00:00-05:00

Climate Activist Says Advertising Should ‘Shrink’ as Protests Against Greenwashing Escalate

Climate Activist Says Advertising Should ‘Shrink’ as Protests Against Greenwashing Escalate As the 100th Brussels Motor Show opened its doors from Jan. 14 to 22, auto executives convened beneath bright lights on the trade show floor to show off sleek new vehicles. Simultaneously, outdoor sites across Europe were covered in car advertising-but many of those

Climate Activist Says Advertising Should ‘Shrink’ as Protests Against Greenwashing Escalate2023-01-24T02:00:00-05:00

Swedish Transport Operator Stacks Cars to Show Environmental Impact

Swedish Transport Operator Stacks Cars to Show Environmental Impact If 50 people travel in an electric bus, the emission will be 11 times less than if they travel by electric car. It would also be 36 times less than if they travel by a fossil fuel-burning car. Those are statistics that were released by Swedish

Swedish Transport Operator Stacks Cars to Show Environmental Impact2023-01-24T02:00:00-05:00