Vogue’s Met Gala Livestream Breaks Site Traffic Records for Scale and Time Spent

Vogue’s Met Gala Livestream Breaks Site Traffic Records for Scale and Time Spent

On Monday night, the fashion publisher and Cond? Nast title Vogue broadcast the official livestream of the annual Met Gala on its website, and the resulting traffic broke records for scale and time spent, with triple digit growth from 2019 numbers. The website received 8.2 million unique views, with time spent sitting at 30.5 engaged…

Source: Ad Week – AD & Brand News