Triton Digital Revamps Its Ad Serving Platform for Publishers

Triton Digital Revamps Its Ad Serving Platform for Publishers

Wednesday iHeartMedia subsidiary Triton Digital launched a new version of its ad server platform, Tap, in an effort to make ad monetization and managing less laborious for publishers. Top line The goal here was to make the interface “super quick,” according to Triton Digital chief product officer Benjamin Masse. Triton found in an internal focus…

Source: Ad Week – AD & Brand News