Scotch Brand Sticks With Tastemade to Bring Gift-Wrapping Tips, Hacks to Pinterest
Scotch Tape has been used to wrap holiday gifts since debuting in 1930, and 3M’s Scotch Brand teamed up with media company Tastemade on a Pinterest-first campaign to inspire Pinners to up their gift-wrapping game. Pinterest said searches for gift-wrapping techniques on its platform rose by 2.4 times during the past year, while queries for…
Source: Ad Week – Featured