Michelle Obama to Release New IGTV Series Targeting First-Year College Students

Issues-driven media company ATTN: is welcoming former first lady Michelle Obama to Instagram’s IGTV long-form video destination. Michelle Obama and her Reach Higher initiative teamed up with ATTN: on a new IGTV series aimed at first-year college students across the U.S. called A Year of Firsts. The first episode will debut on IGTV in mid-January….

Source: Ad Week – AD & Brand News