How NBCUniversal Wields the ‘Power of the Portfolio’ to Reach New Audiences
Frances Berwick is NBCUniversal’s Television and Streaming Chairman of Entertainment Networks–a unique role helming business operations and strategy for seven entertainment platforms, including NBC and cable networks Bravo, E!, SYFY, Oxygen and USA. She joined Adweek’s Convergent TV Summit to discuss her first year on the job and how NBCU TV & Streaming’s entertainment division…
Source: Ad Week – AD & Brand News