Publishers & Platforms

No, Whole Foods Did Not Name Mitch McConnell Person of the Year

No, Whole Foods Did Not Name Mitch McConnell Person of the Year In addition to sharing wine pairings and hacks for a stress-free Thanksgiving with its 4.4 million followers, Amazon's upscale grocery chain Whole Foods Market had to repeatedly clarify over the long weekend that it did not name Senate Majority Leader Mitch McConnell its

No, Whole Foods Did Not Name Mitch McConnell Person of the Year2019-11-30T14:31:36-05:00

Espolòn Tequila Pours One Out for ‘Fake News’ in Obituary Ad

Espolòn Tequila Pours One Out for ‘Fake News’ in Obituary Ad In celebration of D?a de los Muertos, Espol?n Tequila hoped to put an end to "fake news" with an obituary in the New York Times. Espol?n Tequila wrote a literary calavera--an illustrated poem commonly written on D?a de los Muertos--about "fake news" and put

Espolòn Tequila Pours One Out for ‘Fake News’ in Obituary Ad2019-11-01T14:21:13-04:00

Facebook Rolls Out a Stand-alone News Service in Its Mobile App

Facebook Rolls Out a Stand-alone News Service in Its Mobile App Facebook announced it's rolling out a standalone news tab in its mobile app today in an effort to highlight the journalism from hundreds of news publishers--and paying those that take part. Facebook News, as the initiative is called, is debuting to a subset of

Facebook Rolls Out a Stand-alone News Service in Its Mobile App2019-10-25T16:17:14-04:00

The Duo Behind AOC’s Viral Campaign Ad Is Building a ‘Corporation-Free’ Streaming Service

The Duo Behind AOC’s Viral Campaign Ad Is Building a ‘Corporation-Free’ Streaming Service Alexandria Ocasio-Cortez's rise was a swift one. And a lot of that was thanks to her advertising. A campaign video--dubbed "The Courage to Change"--showed AOC getting ready in the morning in her New York apartment, then commuting on the subway and speaking

The Duo Behind AOC’s Viral Campaign Ad Is Building a ‘Corporation-Free’ Streaming Service2019-10-24T08:00:59-04:00

Snapchat’s Third Quarter Brings Big Gains

Snapchat’s Third Quarter Brings Big Gains A few months ago, Snapchat CEO Evan Spiegel said the key to raising his company's stock was beefing up marketing budgets while also beefing up the number of Snapchatters on the platform. And it appears the company was able to pull both things off, according to its third-quarter earnings

Snapchat’s Third Quarter Brings Big Gains2019-10-22T18:05:08-04:00

Facebook Wants to Know the Apps You Download and Delete

Facebook Wants to Know the Apps You Download and Delete Whether you're deleting an app that's buggy, draining your battery or taking up too much precious phone space, Facebook wants to know. According to archived developer documents from the company and confirmation from multiple sources with knowledge of Facebook's internal operations, the Menlo Park, Calif.,

Facebook Wants to Know the Apps You Download and Delete2019-10-21T08:00:36-04:00

Here’s How Xandr’s TV Ad Tool Will Work After Clypd Acquisition

Here’s How Xandr’s TV Ad Tool Will Work After Clypd Acquisition AT&T-owned Xandr confirmed its takeover of Clypd today, marking the unit's second major ad-tech purchase under CEO Brian Lesser. The deal also involves merging certain interests with online video advertising platform SpotX, which is owned by Europe's biggest broadcaster RTL. In the purchase of

Here’s How Xandr’s TV Ad Tool Will Work After Clypd Acquisition2019-10-18T16:49:51-04:00

How Social Media Will Factor Into the Next Presidential Election

How Social Media Will Factor Into the Next Presidential Election Now that the next presidential election is getting closer, it is interesting to propose some hypotheses on the role social media will play throughout the election cycle. Although the election itself is more than a year away, many candidates are already using social networks as

How Social Media Will Factor Into the Next Presidential Election2019-10-17T08:00:24-04:00

Many Consumers Think ‘Fake News’ Is Still a Problem Heading Into 2020

Many Consumers Think ‘Fake News’ Is Still a Problem Heading Into 2020 As the nation heads into another presidential election, many consumers believe the problem of "fake news" hasn't been solved after Donald Trump popularized the term on the 2016 presidential campaign trail. More than half of respondents (86%) to a recent survey conducted by

Many Consumers Think ‘Fake News’ Is Still a Problem Heading Into 20202019-10-16T17:43:41-04:00

Airbnb Invests in Atlas Obscura to Expand Experiences Business

Airbnb Invests in Atlas Obscura to Expand Experiences Business Atlas Obscura wants to take you to The Gates of Hell--specifically, a blazing inferno in the Karakum Desert, about a three-hour drive from Turkmenistan's capital, Ashgabat. Even though the nine-day trek through Turkmenistan sets participants back $3,475, the intimate setting (and access to hidden gems that

Airbnb Invests in Atlas Obscura to Expand Experiences Business2019-10-16T16:43:27-04:00