General

Gap Inc. Promotes Sonia Syngal to CEO and Appoints New Board Members

Gap Inc. Promotes Sonia Syngal to CEO and Appoints New Board Members Sonia Syngal, the top executive at Old Navy since 2016, has been promoted to CEO of the brand's parent company, Gap Inc. The family of brands also appointed two new members to its board of directors and a new executive chairman. This follows

Gap Inc. Promotes Sonia Syngal to CEO and Appoints New Board Members2020-03-05T18:43:44-05:00

Nike Announces 3 Internal Senior Leadership Changes

Nike Announces 3 Internal Senior Leadership Changes Today, Nike announced a series of new internal leadership appointments, naming Heidi O'Neill as president of consumer and marketplace, Andy Campion as COO and Matthew Friend as CFO. These changes to Nike's executive leadership are happening under the multinational athletic accessories and apparel retailer's new president and CEO,

Nike Announces 3 Internal Senior Leadership Changes2020-02-18T18:07:11-05:00

Pierry Becomes the Latest Agency to Integrate Into Wunderman Thompson

Pierry Becomes the Latest Agency to Integrate Into Wunderman Thompson Salesforce partner and digital marketing agency Pierry is integrating within WPP's Wunderman Thompson. The San Francisco-based agency, which was acquired by WPP in 2017, will rebrand as part of Wunderman Thompson while continuing to operate out of its current office. "The strategy of connecting our

Pierry Becomes the Latest Agency to Integrate Into Wunderman Thompson2020-02-18T16:12:42-05:00

How Do Businesses Like Pulse and Walmart Recover After a Mass Shooter Destroys Everything?

How Do Businesses Like Pulse and Walmart Recover After a Mass Shooter Destroys Everything? Barbara Poma still recalls with vivid clarity the phone call that no business owner wants to get. Poma was away from her Orlando, Fla., home that day, June 12, 2016, and well into a mother-daughter group trip in Mexico to celebrate

How Do Businesses Like Pulse and Walmart Recover After a Mass Shooter Destroys Everything?2020-02-18T06:30:47-05:00

Direct-to-Consumer Brands Had a Bad Week, but It’s Not All Doom and Gloom for the Industry

Direct-to-Consumer Brands Had a Bad Week, but It’s Not All Doom and Gloom for the Industry Between Brandless shutting down, Edgewell Personal Care backing out of its acquisition of Harry's after the Federal Trade Commission sued to block the deal, Casper's lackluster IPO and Birchbox laying off 25% of its global workforce, it hasn't been

Direct-to-Consumer Brands Had a Bad Week, but It’s Not All Doom and Gloom for the Industry2020-02-14T06:30:51-05:00

Starbucks Names Brady Brewer CMO

Starbucks Names Brady Brewer CMO Starbucks CEO Kevin Johnson today announced that Brady Brewer has been promoted to the role of CMO, according to a letter to the coffee chain's employees. Brewer will report directly to the company's COO, Roz Brewer, the letter added. The newly appointed CMO will lead the development and execution of

Starbucks Names Brady Brewer CMO2020-02-13T17:25:37-05:00

MDC Partners Agencies Form Collective Comprised of 72andSunny, CPB, Hecho Studios, Instrument and Redscout

MDC Partners Agencies Form Collective Comprised of 72andSunny, CPB, Hecho Studios, Instrument and Redscout The stars have aligned: five MDC partner agencies are coming together to form a new collective it refers to as a "constellation." Comprised of 72andSunny and CPB, production company Hecho Studios, digital agency Instrument, and strategy and design consultancy Redscout, the

MDC Partners Agencies Form Collective Comprised of 72andSunny, CPB, Hecho Studios, Instrument and Redscout2020-02-11T14:43:08-05:00

Barnes and Noble Pulls Diverse Book Covers Campaign After Online Backlash

Barnes and Noble Pulls Diverse Book Covers Campaign After Online Backlash Barnes and Noble has pulled a set of reimagined classic book covers featuring diverse protagonists after the project prompted an online backlash, with critics calling it a superficial stunt. The campaign was a joint effort between the book chain's store on Manhattan's 5th Avenue,

Barnes and Noble Pulls Diverse Book Covers Campaign After Online Backlash2020-02-05T16:43:07-05:00

New OOH Agency Launches With a Strong Roster of DTC Brands

New OOH Agency Launches With a Strong Roster of DTC Brands A new agency player has entered the out-of-home arena. Quan Media Group officially launched today, with a roster of DTC brands including Away, Banza, Contiki, Dagne Dover, Daily Harvest and digital health care company Ro. Quan was founded by agency veteran Brian Rappaport, who

New OOH Agency Launches With a Strong Roster of DTC Brands2020-02-05T16:19:09-05:00

Macy’s Is Shuttering 125 Stores and Its Cincinnati Headquarters

Macy’s Is Shuttering 125 Stores and Its Cincinnati Headquarters Macy's announced today a three-year plan that includes shuttering 125 stores and its corporate headquarters in Cincinnati, as well as cutting 2,000 jobs. The moves will cost the company between $450 million and $490 million, the majority of which will be recorded in fiscal 2019. Macy's

Macy’s Is Shuttering 125 Stores and Its Cincinnati Headquarters2020-02-04T18:24:23-05:00