Cann Crashes the Super Bowl With Wild Posters in LA That Call for ‘Substance Equality’
Cann, a THC-infused drink with a celebrity following and a provocative brand voice, is going guerrilla for the Super Bowl with an outdoor campaign challenging alcohol’s lock on advertising during the Big Game. In colorful posters debuting today within a 10-mile radius of SoFi Stadium in Los Angeles, Cann is showing off what co-founder Luke…
Source: Ad Week – AD & Brand News