Yancy

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So far Yancy has created 179 blog entries.

Fourth of July subject lines to spark your customers’ interest

Between celebrating America, throwing barbecues and watching fireworks, there’s much to love about the Fourth of July. Share the summer spirit with your customers with seasonal emails that capture their attention. Be part of their long weekend by celebrating with subject lines full of summer spirit. Check out our favorites for a spark of inspiration:

Fourth of July subject lines to spark your customers’ interest2018-06-07T09:00:45-04:00

6 super survey questions for retail heroes

What separates the mild-mannered retail store owners from the retail heroes? Heroes use surveys to find out what customers think about their business and products, so they can take action and deliver an amazing experience. Ready to be a hero to your customers? Create a super survey with six powerful, result-focused questions: 1. What made

6 super survey questions for retail heroes2018-06-05T09:00:30-04:00

Social media: What small business owners need to know

For many small business owners, staying up to date with social media can feel difficult, if not impossible. In this free webinar, presented by Deluxe Corporation in partnership with SCORE on June 14, we’ll examine the social media landscape. Learn what you need to do on social, and the platforms you may want to take

Social media: What small business owners need to know2018-05-31T11:42:32-04:00

Deliver more relevant experiences with Optimize and AdWords

Search is one of the most important acquisition channels in a marketer’s toolkit. But it’s not enough to just optimize search ads. It’s essential to consider the entire customer journey and keep people engaged once they reach your site. That’s why we introduced an integration between Optimize and AdWords to make it easy for marketers

Deliver more relevant experiences with Optimize and AdWords2018-05-30T11:00:00-04:00

5 survey questions that can improve your service business

For service businesses, success is dependent upon providing customers and clients with an exceptional experience. But what exactly does it take to accomplish that? To find out, try asking your audience for feedback. Customer surveys are one of the most valuable tools small business owners have. The information you collect reveals opportunities to improve your

5 survey questions that can improve your service business2018-05-29T09:00:56-04:00

5 retail tips to make the most of dads and grads

What do dads and grads have in common? They both give us reasons to celebrate this time of year. We’re in the midst of high school and college graduation season, and Father’s Day is right around the corner on June 17. In 2017, spending on dads and grads reached nearly $21 billion combined, according to

5 retail tips to make the most of dads and grads2018-05-28T09:00:13-04:00

How to use VerticalResponse sign-up forms to grow your email list

You’re creating engaging email newsletters, offers and invitations for your audience on a regular basis. What now? To help your email marketing efforts reach more people, you need to continually grow your list. But how can you get people to subscribe to your email list when you’re strapped for time? With VerticalResponse, you can use our free

How to use VerticalResponse sign-up forms to grow your email list2018-05-24T09:00:20-04:00

Introducing Advanced Analysis in Google Analytics 360

In our conversations with marketers, we consistently hear that they are looking to gain deeper insights into the customer journey and then turn those insights into better customer experiences.  Today we’re excited to announce Advanced Analysis, a new tool in beta for Google Analytics 360 customers. Advanced Analysis offers more detailed analysis techniques and deeper

Introducing Advanced Analysis in Google Analytics 3602018-05-17T11:00:00-04:00

Tune in on July 10, 2018 as we announce our latest product innovations

Sign up to join the live streamed keynote at Google Marketing LiveWhen: Tuesday, July 10, 2018 at 9 a.m. PT / 12:00 p.m. ET Duration: 1 hour Where: Here on the Analytics blogIt’s that time of year again! Join us as we unveil the latest Analytics, Ads and Platforms innovations at Google Marketing Live. Get

Tune in on July 10, 2018 as we announce our latest product innovations2018-05-16T12:45:00-04:00

40 sun-sational subject lines for summer

As the weather gets warmer, everyone’s thoughts turn to fun in the sun. It’s difficult to get prospects and customers to pay attention to your emails, let alone get them to pay for your goods and services. But if you want to stay in business, your email marketing doesn’t get a summer vacation. Don’t worry,

40 sun-sational subject lines for summer2018-05-15T09:00:31-04:00