The Economist Is Chasing Enterprise Budgets With Its Latest Business Unit, Impact With its latest business unit, Impact, The Economist is stating its ambitions to work with companies like non-governmental organizations and policymakers to drive change, and--ultimately--revenue. The publisher has zeroed in on three global areas where it believes it can make progress with partners;
What Marketers Need to Know About the IAB’s Latest Ad Fraud Crackdown The digital ad industry has a few more reliable constants than fraud, a problem that costs advertisers $51 million per day, according to Juniper Research. As malpractice, and criminal convictions mount, IAB Tech Lab is planning a further transparency crackdown by drafting detailed
Businesses on Instagram Can Boost Posts Driving Users to Message Them on WhatsApp Corporate synergy alert: Businesses on Instagram can now run boosted posts that drive potential customers to message them on WhatsApp, so long as their WhatsApp Business and Instagram accounts are connected. Businesses wishing to take advantage of this option should follow these
Facebook Seeks Oversight Board Recommendations on Its Cross-Check System Facebook is seeking recommendations from its Oversight Board on how to improve its cross-check system for content enforcement. Under the bylaws that were set when the Oversight Board was being established, Facebook will publicly respond to its recommendations within 30 days of receiving them. However, also
How to Streamline PHP for SEO There’s a lot of misconceptions about PHP for SEO. Many people don’t understand it, what it is, how we use it, and how it impacts our SEO. The good news is that you don’t likely have much to worry about. PHP can make your website better for SEO and
E-commerce SEO guide: New documentation from Google The new guide from Google gives e-commerce SEOs documentation they can take to clients and stakeholders to get their recommendations implemented. Please visit Search Engine Land for the full article. Source: Search Engine Land
10 Best Practices for Drupal SEO Focusing on Drupal SEO ensures the hard work you put into your site helps you actually reach customers. Like other platforms, Drupal has specific SEO features and strategies that ensure your changes are communicated from Drupal to search engines.Whether you are using your Drupal website for e-commerce or building
20 Success Lessons From the Top Marketing Blogs Are you hoping to take your blog to the next level? Well, there are several strategies that make the top marketing blogs in the industry successful. In this post, we’re going to dig into the finer details of these top marketing blogs. With each one, we’ll inspect
10 Practices for Wix SEO If you’ve ever built a website, or you’re looking for a suitable website builder, you’ve no doubt heard of Wix. It’s renowned for its easy-to-use interface, its suitability for beginners, and it gets good reviews for its flexibility, professional-looking templates, and support. On the downside, Wix SEO limitations often come
Newsflare's video delivers Ole Interactive 5x Revenue Growth 23rd September 2021 London and New York: Newsflare, the world-leading premium user-generated video (UGV) marketplace, today announced that it is working in partnership with Ole Interactive to build a video-first strategy aimed at differentiating the content it develops and manages for some of the largest media brands
