The Show Will Go On, in Person and Virtually, for CES 2022 The 2022 Consumer Electronics Show (CES) in-person conference will go on next week. But hundreds of brands and thousands of attendees will forgo the annual trip to Las Vegas as Covid infections spike to record numbers. Procter & Gamble, Google, GM, AT&T, Amazon,
Google Search Console products rich result report error handling updated On December 28, 2021 Google made a change to how it evaluates and reports errors in product structured data, so you may see a change in errors in that report going forward. Please visit Search Engine Land for the full article. Source: Search Engine Land
4 Useful Google Podcasts Manager Features What’s the hottest piece of content right now? Podcasts. Currently, there are over two million podcasts and more than 48 million episodes waiting for your ears to devour. It’s incredible growth considering there were only 500,000 podcasts in 2018. That’s not all. There’s considerable brand awareness and buying power
Using the Google Search Trends 2021 Report to Generate Content Ideas As marketers, we’re constantly attuned to Google’s ever-changing algorithm, keeping an eye toward shifts in prioritization and SERPs. Google is pretty good at equipping users (and businesses) with information about what it considers important by providing resources like their search engine optimization (SEO) guides
How to Protect Your Website from Hackers and Data Breaches The number of website data breaches is steadily growing. Statista data shows the number of U.S. breaches rose from 662 to more than a thousand in recent years. Some industries like government and healthcare have been particularly affected. For instance, recent data by Verizon shows
EA Teams With Influencer Bretman Rock to Position The Sims as ‘a Self-Discovery Tool’ With the ability to create whole virtual worlds, gaming publisher Electronic Arts (EA) has begun promoting the fourth entry into its successful gaming brand The Sims as a "self-discovery tool" by partnering with beauty influencer and social media personality Bretman Rock
Sustainability Is the Supply Chain Issue Nobody’s Talking About Editor's note: This piece is part of our Columnist Network series, which explores the tactical thoughts and actions from Adweek's community of high-level experts. Today, Long Dash's Kate Watts reviews the environmental impact of shipping and delivery services. Below, in her own words, she says a
Messenger Adds Holiday-Themed Backgrounds, Gift Wrap to Cash Gifts via Its App Giving cash as a gift may be boring, but there's no reason why it can't be festive. Messenger Wednesday introduced holiday-themed backgrounds and gift wrap for people using Facebook Pay to send cash gifts via its Android application. Source: Ad Week - AD
Adweek Staffers Share Their Favorite Stories of 2021 The thing about news is it happens all the time, every day. That can blur weeks into months and months into holy crap, it's somehow the end of another year. So I asked Adweek's reporters and editors to take a moment and take stock of all their
5 Sustainability Trends That Defined 2021 Over the past year, environmental sustainability has become one of the most discussed issues in advertising, marketing and media. Whether it's new allegations of greenwashing, commitments to climate goals or innovations to make a lower-energy, lower-waste existence more possible for the people who live on this planet, it's undeniably
