How the Best Agencies Use Ubersuggest to Deliver Better SEO Reports to Their Clients Your digital marketing agency can only perform as well as its suite of tools allows. If you create bad client SEO reports, you can’t offer the latest and greatest recommendations to improve their websites. That’s where Ubersuggest comes in. As an
10 Best E-commerce Email Marketing Strategies You Should Start Using Now There are plenty of e-commerce marketing channels available to grow your business, such as social media, PPC, SEO, and network marketing. Successful e-commerce business owners, though, know that email marketing is one of the most profitable channels available. Let’s take a look at “what
Adidas Defends Bare Breasts Creative as U.K Regulator Bans Ads Earlier this year, Adidas caused a stir with a series of ads which used bare breasts and nipples to promote its new sports bra range comprising 43 different styles and 72 sizes. The "Support Is Everything" push was first unveiled as a billboard at Adidas'
‘Asian’ Is a Complex and Nuanced Term—We Must Market With Care AAPI. APA. NHPI. Have we lost the thread on who these acronyms represent? The breadth of the Asian experience is as diverse as its geography. But as terminology evolved, monolithic groupings--like "Asian American"--became popular shortcuts to refer to people who represent the majority of
Reddit Taps Lyft’s Adriel Frederick as VP of Product for Reddit X Adriel Frederick joined Reddit as vice president of product for Reddit X, the platform's team that focuses on "bold bets" and new features such as audio, blockchain, chat and premium offerings. Frederick brings more than 15 years of experience in financial technology, social
The secret to achieving omnichannel success A sublime customer experience allows customers to move from channel to channel without losing their place or the information they’ve entered. To successfully deliver these experiences, brands must meet current data, security, and personalization challenges with ambitious strategies and first-rate technology. Join seasoned experts from Redpoint Global in a
Jack in the Box Opens a Drive-Thru Window on Twitch Hungry gamers can head to the Jack in the Box drive-thru--on Twitch. The fast-food chain teamed up with GameSquare Esports' Zoned Gaming on the design and execution of the virtual drive-thru experience on the Jack in the Box Twitch channel, where fans can scan a
Brave Commerce: The Evolution of Shopping Habits Marie-Jeanne Matei, vice president of ecommerce at Ferrero, joins hosts Rachel Tipograph and Sarah Hofstetter to discuss how to stay on shopping lists in a constantly evolving market. Marie-Jeanne talks about Ferrero as a confectionary brand, and how they manage to stay relevant to consumers. She speaks on
7 Strategies That Will Get Powerful Results for Your Marketing and Sales Teams [Free Webinar on May 24th] Are your sales and marketing teams aligned? Or are they working in silos, with only a vague understanding of what the other team is doing? If your sales and marketing teams aren’t working well together, you’re not
12 Best Programmatic Advertising Platforms to Use in 2022 Programmatic advertising platforms solve a problem for both publishers and advertisers. For publishers, they help maximize advertising revenues by auctioning ad space to millions of advertisers worldwide. For advertisers, they expand reach and leverage data to target very specific audiences. When done well, this means more
