Roku and Jägermeister Team Up for Streaming Series The Lesbian Bar Project In the 1980s, there were more than 200 lesbian bars in the U.S. In 2022, that number has shrunk to fewer than 25. Roku's Brand Studio partnered with J?germeister for the three-episode docuseries The Lesbian Bar Project, highlighting the remaining lesbian bars and
How to Generate More Leads Through Your Online Marketing Campaigns Are you happy with the number of leads your marketing campaigns are generating? Or, do you wish they were a bit more effective? If you’re serious about growing your business—whether it’s a B2B company, an e-commerce store, or a startup—increasing the number of leads should
8 Tips for B2B Marketers with ADHD to Elevate the Writing Process When you search for “jobs for people with ADHD,” nearly every list will have at least one iteration of “writer.” And, if you have ADHD and are reading this blog post, it’s probably pretty easy to understand why. Especially in B2B copywriting, the
Introducing NP Digital Canada As my enterprise-level agency, NP Digital, has grown, we’ve been able to expand across the globe. We’ve opened agencies in Brazil, the UK, Australia, India, and now: Canada! That’s right: we have opened a full-service digital marketing agency in Canada. And to kick things off with a bang, I’ll be heading
U-Power names Gerard Butler as its new global brand ambassador Paruzzaro (Italy), 13th June 2022. U-Power, Italian leader in safety footwear and workwear business, announces the appointment of its new global brand ambassador, Gerard Butler. The Scottish actor, known for his lead in internationally acclaimed films ‘300’, ‘Greenland’ and the ‘Olympus Has Fallen’ trilogy, will
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The Vegan Advert Too Distressing for TV An advert which aimed to persuade viewers to turn vegan through the use of video footage of farm animals and fish as they faced death, has been ruled to be "too distressing" to run in the U.K. after it received 63 complaints. The campaign for non-profit organization Vegan
Proud Voices: How the LGBTQ+ Community Is Choosing Resilience We've seen the role that brands play in consumers' lives evolve over the past few years. In this era of accountability, there's a focus on continued advocacy and celebration of underrepresented cultures and identities year-round. Within the LGBTQ+ community, we are witnessing the start of that
Instagrammers Can Now Pin 3 Posts to the Top of Their Profiles Instagram users can now pin up to three posts to the top of their profile grid, including Reels. One of the goals of the new feature is to give creators on the platform another way to express themselves. Instagram said users can click
What is your least favorite part of PPC? [POLL] Love it or hate it, PPC isn’t going anywhere. At least not for a while. As PPC experts, we get to deal with everything from new platforms, added features, disappearing metrics (we’re looking at you, Facebook), angry clients, privacy issues and baffled relatives who ask “what
