Yes, Shell Is Changing Its Name to She’ll for Women’s Day (But Only at 1 Station)

Yes, Shell Is Changing Its Name to She’ll for Women’s Day (But Only at 1 Station)

Shell is giving itself a temporary name change for International Women’s Day, a move that–while part of a larger effort to highlight women in leadership at the company–has been mocked and criticized by many in social media today for seeming insincere. At one Shell station in San Dimas, Calif., the brand will replace its logo…

Source: Ad Week – AD & Brand News