Kasha Cacy, U.S. CEO of Interpublic Group of Cos.-owned media agency UM, has been tapped as global CEO of marketing solutions company Engine.
Cacy will oversee Engine’s 17 offices across North America, the U.K., Europe and Asia-Pacific. She will be based in Engine’s New York headquarters and report to Engine Executive Chairman Paul Caine. Cacy will take over the new role beginning September 4.
Engine Group announced in July it was rebranding in the U.S. to become Engine. It also restructured so that digital agency Deep Focus, business intelligence firm ORC International and media agency Engine Media would sit under one brand as Engine. The company’s creative agency Trailer Park maintains its brand name.
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Source: Ad Age – Agency
