TBWAChiatDay New York worked with Thomson Reuters Foundation on a campaign utilizing the popularity of “unboxing” videos to educate viewers about the reality of an issue they probably associate with the long-distant past: slavery. The agency worked with Jacques Slade, a YouTube influencer whose sneaker videos regularly generate over 1.5 million views, on a video…
Source: Ad Week – AD & Brand News

By |2018-05-16T15:41:53+00:00May 16th, 2018|News|