Shiny Aluminum Luggage Is Popular Now, but Zero Halliburton Pioneered It

On a recent winter afternoon, Tom Nelson looks over the display of luggage at Zero Halliburton’s flagship store in Manhattan. There’s nothing flashy about the place or its cases, which rest atop spindly black-metal stands below the trained gaze of spotlights. But the one thing that truly stands out is the silvery sheen of aluminum…

Source: Ad Week – AD & Brand News