This year is about to be so last year. Luckily, time is on your side. You can start planning your New Year’s Eve and New Year’s Day email marketing campaigns now.
Shoppers know that retailers are clearing out their stock to make room for new items on their shelves. That’s why it’s important that your email subject lines pop like New Year’s Eve champagne corks.
For inspiration, we’re sharing 20 New Year’s Eve email subject lines and 18 New Year’s Day email subject lines that we think are irresistibly clickable. 
New Year’s Eve subject lines 

Ring in the new year in a new city — HomeAway
Got no New Year plans? We’ve got you covered! — Voyages SNCF
The Countdown Begins… Save 20% Til Midnight! — Pine Cone Hill
Get it by New Year’s Eve with ASAP shipping! — Modcloth
New Year’s Eve Plans? Extra 30% Off Party Shoes — Cole Haan
It’s New Year’s Eve! Celebrate with an extra 20% off sale prices — Land’s End
3, 2, 1…New Year’s Eve outfit done. — Bebe
20+ fuss-free ways to feed your guests on New Year’s Eve. — Food52
Happy New Year’s Eve from Jones New York — Jones New York
Rock in the New Year With 25% Off — Showtime
New Year’s Eve Flash Sale! — Dunkin Donuts Shop
Cue the Fireworks! Shop our Preview Sale to Save — Home Decorators Collection
Find Your New Year’s Eve Party Look + Free Deluxe Samples — Lancôme
HAPPY NEW YEAR’S EVE! Check Out These Amazing Recipes! — Temp-tations
No time to sleep but still time to shop in 2017 — Peter Alexander
New Year’s Eve party favors… delivered — Sugarfina
Count down. Play up — NARS
And now for the New Year’s Eve kiss you crave …— Mary Kay
Get it for New Year’s Eve – Free Overnight Shipping! — Alex Bittar
 Only 3 days until New Year’s Eve… Ready the confetti! — Express

New Year’s Day subject lines

Happy New Year + Save Up to 55% OFF! — Godiva
Make Great Plans for 2017 — Paper Source
New Year’s Day Deal #3: 50% Off — Chico’s
Big-Time New Year’s S(h)avings — Grooming Lounge
Start Fresh: Be Bright and Come Clean in 2017 — The Line
New Year, New You, New Travels! — eBags
Celebrate The New Year In Style – Take Up To 75% Off Entire Store — Calvin Klein
Happy New Year! We’ve Got New Arrivals Just For You! — ewatches
Cheers to a Beautiful New Year! — Estee Lauder
New Year, New Coupons, Big Clearance! — Shopko
Start the year off on the right bite — Seamless
The New Year Event. 2 days only. GO! — Long Tall Sally
First day of the New Year. Last day of free shipping. — Blair
We’re Still Celebrating: New Year, New Deals! — eBags
Your New Year Just Got Happier — Ann Taylor
What’s in store for the New Year? — Elio Motors
New Year. New Gear. — The Clymb
Here’s to Another Trip Around the Sun — VonZipper

Our New Year’s resolution is to be more generous, so here are 18 more New Year’s Eve and New Year’s Day subject lines that you can personalize and use in your email marketing campaigns:

Order now and save $20.18
It’s a new year and here’s a reason to cheer!
It’s our biggest sale of the year so far!
Make a fresh start with our 2018 deals
The new year is off to a good start with these deals
At midnight you can kiss this sale goodbye
Ring in the new year with us
New Year, New Markdowns
First! Now that we got that out of the way …
Check out our exclusive NYE sale just for you
Our new year sale is ready to drop
It’s our markdown countdown
Keep your New Year’s resolution with these deals
We’re gonna party because everything is $19.99
2017 is so last year: New deals for the New Year
The best is yet to come: A deal just for you!
2018 is kind of a big deal — and so is this sale
Goodbye Father Time, Hello Mother Of All Deals

(For even more ideas, check out our entries from last year, too!)
Whether you’re wishing your customers a prosperous year ahead or offering a 2018 promotion, New Year’s Eve and New Year’s Day emails are a great way to connect with your subscribers and start 2018 on the right foot.

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© 2017, Sonia Mansfield. All rights reserved.
The post Ring in the New Year email cheer! 20 New Year’s Eve and 18 New Year’s Day subject lines appeared first on Vertical Response Blog.

Source: Vertical Response