Adweek today announced it is partnering with IBM Watson’s advertising arm to create a free educational resource called the Institute for Brand Marketing, aimed at helping marketing professionals become fluent in the latest technology upending their field. The six-month program is set to launch this September with one complimentary course per quarter produced by the…
Source: Ad Week – AD & Brand News

By |2019-06-17T06:00:16-04:00June 17th, 2019|News|