How Domino’s Digitally Blended Itself With Cheers for Its New Ad
When Norm Peterson walks into an establishment, he expects a certain level of recognition. But unlike at his beloved watering hole, Cheers, he finds himself struggling with anonymity when he enters a Domino’s. There’s a perfectly good reason for that, at least in the pizza chain’s new ad from agency CPB. Norm hasn’t used Domino’s…
Source: Ad Week – AD & Brand News