Espolòn Tequila Pours One Out for ‘Fake News’ in Obituary Ad

In celebration of D?a de los Muertos, Espol?n Tequila hoped to put an end to “fake news” with an obituary in the New York Times. Espol?n Tequila wrote a literary calavera–an illustrated poem commonly written on D?a de los Muertos–about “fake news” and put the creative illustration in the Times as an obituary ad. “Citizens…

Source: Ad Week – AD & Brand News