Conoco’s 47-Minute Lo-Fi Mix Will Make You Fall in Love With Audio All Over Again

Conoco’s 47-Minute Lo-Fi Mix Will Make You Fall in Love With Audio All Over Again

We haven’t heard as much about it lately, but audio, especially ASMR, has had a moment over the past few years. From beer sounds featuring Zoe Kravitz to some genuinely bizarre things like 60 minutes of grilling meats for Applebee’s and Lynx’s, er, valiant effort to use the technique to illustrate “manscaping,” there have been…

Source: Ad Week – AD & Brand News