Christmas Comes Early for Lifetime, Which Shifts to 24/7 Holiday Movies on Friday
Halloween is still more than a week away, but it’s already beginning to look at lot like Christmas on Lifetime. After returning to the holiday space last year with its six-week It’s a Wonderful Lifetime event, the network is going all in on Christmas in 2019. Starting on Friday, Lifetime will air Christmas and holiday-themed…
Source: Ad Week – AD & Brand News