CBS has no intention of letting its NFL rights deal lapse after its AFC-heavy package expires at the end of the 2022 season.
Speaking to investors Thursday evening during the company’s fourth-quarter earnings call, CBS Sports Chairman Sean McManus said his team is ready, willing and able to “do whatever is necessary to make sure the NFL stays on CBS.” If the broadcaster has to fight off would-be suitors from the tech world in order to protect its investment, so be it.
McManus does not, however, expect negotiations for a new deal to begin for some time.
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Source: Ad Age – Media
