December 2019

Verizon Media Is Reportedly Laying Off More Than 100 Employees

By |2019-12-10T17:47:35-05:00December 10th, 2019|Publishers & Platforms|

Verizon Media Is Reportedly Laying Off More Than 100 Employees

In the latest round of media layoffs that seem to come monthly, Verizon Media Group plans to let 150 employees go this week. The layoffs were first reported by CNN Business. It’s unclear where exactly those cuts are going to come from, but Verizon owns brands like Yahoo, HuffPost, TechCrunch, Autoblog and Makers. At the…

Source: Ad Week – AD & Brand News

Discover the Winners of Adweek’s 2019 Podcast of the Year Awards

By |2019-12-09T06:00:04-05:00December 9th, 2019|Adweek Podcast of the Year Awards, Podcast, Publishers & Platforms|

Discover the Winners of Adweek’s 2019 Podcast of the Year Awards

If it feels like the world of podcasts has become bafflingly large, that’s probably because it has. This year, an estimated 14 million more Americans–a 23% increase over 2018–became weekly podcast listeners, and the industry reached a milestone moment as 51% of Americans said they’ve listened to podcasts, according to Edison Research’s annual “Infinite Dial”…

Source: Ad Week – AD & Brand News

Instagram Begins Requiring Birthdays for All New Users

By |2019-12-04T18:31:42-05:00December 4th, 2019|Publishers & Platforms|

Instagram Begins Requiring Birthdays for All New Users

Instagram now requires all people signing up for a new account to provide their birthdate, and anyone under 13 will be prohibited from starting an account. The Facebook-owned social media network’s terms of use, amended Wednesday, now requires new members to be at least 13 years old to have accounts in most countries. But the…

Source: Ad Week – AD & Brand News

Digital Publishers Cross New Territory in Merging Companies With Unionized Staffers

By |2019-12-02T18:00:56-05:00December 2nd, 2019|Magazine, Publishers & Platforms|

Digital Publishers Cross New Territory in Merging Companies With Unionized Staffers

When media companies merge, questions of redundancies in operations, strategies and staffing naturally arise. Oftentimes, employees are left confused. But what happens to two newsrooms that have both unionized under different unions? Seeking fair working conditions amid a tumultuous time in the industry, staffers at Vox Media and New York Media unionized, New York Media…

Source: Ad Week – AD & Brand News

November 2019

No, Whole Foods Did Not Name Mitch McConnell Person of the Year

By |2019-11-30T14:31:36-05:00November 30th, 2019|Amazon, Publishers & Platforms|

No, Whole Foods Did Not Name Mitch McConnell Person of the Year

In addition to sharing wine pairings and hacks for a stress-free Thanksgiving with its 4.4 million followers, Amazon’s upscale grocery chain Whole Foods Market had to repeatedly clarify over the long weekend that it did not name Senate Majority Leader Mitch McConnell its 2019 Person of the Year. It was the monthly trade magazine WholeFoods…

Source: Ad Week – AD & Brand News

Espolòn Tequila Pours One Out for ‘Fake News’ in Obituary Ad

By |2019-11-01T14:21:13-04:00November 1st, 2019|Publishers & Platforms|

Espolòn Tequila Pours One Out for ‘Fake News’ in Obituary Ad

In celebration of D?a de los Muertos, Espol?n Tequila hoped to put an end to “fake news” with an obituary in the New York Times. Espol?n Tequila wrote a literary calavera–an illustrated poem commonly written on D?a de los Muertos–about “fake news” and put the creative illustration in the Times as an obituary ad. “Citizens…

Source: Ad Week – AD & Brand News

October 2019

Facebook Rolls Out a Stand-alone News Service in Its Mobile App

By |2019-10-25T16:17:14-04:00October 25th, 2019|Publishers & Platforms|

Facebook Rolls Out a Stand-alone News Service in Its Mobile App

Facebook announced it’s rolling out a standalone news tab in its mobile app today in an effort to highlight the journalism from hundreds of news publishers–and paying those that take part. Facebook News, as the initiative is called, is debuting to a subset of the company’s U.S. audience. It’s a move that will highlight the…

Source: Ad Week – AD & Brand News

The Duo Behind AOC’s Viral Campaign Ad Is Building a ‘Corporation-Free’ Streaming Service

By |2019-10-24T08:00:59-04:00October 24th, 2019|Politics, Publishers & Platforms|

The Duo Behind AOC’s Viral Campaign Ad Is Building a ‘Corporation-Free’ Streaming Service

Alexandria Ocasio-Cortez’s rise was a swift one. And a lot of that was thanks to her advertising. A campaign video–dubbed “The Courage to Change”–showed AOC getting ready in the morning in her New York apartment, then commuting on the subway and speaking with New Yorkers. In the video, she laid out her beliefs: Medicare for…

Source: Ad Week – AD & Brand News

Snapchat’s Third Quarter Brings Big Gains

By |2019-10-22T18:05:08-04:00October 22nd, 2019|General, Publishers & Platforms|

Snapchat’s Third Quarter Brings Big Gains

A few months ago, Snapchat CEO Evan Spiegel said the key to raising his company’s stock was beefing up marketing budgets while also beefing up the number of Snapchatters on the platform. And it appears the company was able to pull both things off, according to its third-quarter earnings report released today. Snapchat ended the…

Source: Ad Week – AD & Brand News

Facebook Wants to Know the Apps You Download and Delete

By |2019-10-21T08:00:36-04:00October 21st, 2019|General, Publishers & Platforms|

Facebook Wants to Know the Apps You Download and Delete

Whether you’re deleting an app that’s buggy, draining your battery or taking up too much precious phone space, Facebook wants to know. According to archived developer documents from the company and confirmation from multiple sources with knowledge of Facebook’s internal operations, the Menlo Park, Calif., giant at one point beta tested analytics to track app…

Source: Ad Week – AD & Brand News