October 2019

Here’s How Harry Potter Used 51 Times Square Ads to Create One Immersive Theater

By |2019-10-10T16:54:51-04:00October 10th, 2019|Ad of the Day, Creative Disruption, Experiential, Outdoor|

Here’s How Harry Potter Used 51 Times Square Ads to Create One Immersive Theater

Visiting Times Square at night can be a pretty overwhelming experience, in part because of the visual chaos of so many massive digital ads vying for your attention. But would it be even more overwhelming if all the ads came together to tell one immersive story? The producers of Broadway’s Harry Potter and the Cursed…

Source: Ad Week – AD & Brand News

September 2019

Unmissable From the Air, This Jack Ryan Promo Is the Largest Rooftop Ad Ever

By |2019-09-11T17:33:59-04:00September 11th, 2019|AdFreak, Outdoor|

Unmissable From the Air, This Jack Ryan Promo Is the Largest Rooftop Ad Ever

While Los Angeles may feel like an endless landscape of billboards from the ground level, those flying into the city mostly just see swaths of brown and black roofs framed by streetlights and traffic. So for now, window seat passengers should be glad to have something to look at, even if it is just text-only…

Source: Ad Week – AD & Brand News