Publicis Groupe’s Newest Diversity Data Reveals Small But Steady Progress Publicis Groupe released the second batch of data tracking its U.S. workforce as part of the company's mission to diversify its talent base with more people of color, and while the progress has been slow, it's also been steady. Overall, there has been a 5.5%
MDC Partners and Stagwell Group Merger Hits Snag With Shareholder Protest The merger deal between agency networks MDC and Stagwell looks uncertain due to MDC's largest shareholder, Indaba Capital Management. The long-running merger could be in jeopardy after Indaba, which owns 15% of the shares of MDC, lodged an official protest stating that it felt
Superunion and AlmapBBDO Take Collaboration Prizes at D&AD 2021 D&AD gave its Pencil award in the Collaborative category to Superunion for its work and relationship with The London Symphony Orchestra (LSO) and AlmapBBDO, whose client is Alpargatas, the maker of Brazilian flip-flop brand Havaianas. The announcement is part of the first wave of winners for
Stella Artois Will Auction NFTs to Raise Money for UK Bar Staff As Non-Fungible Tokens (NFTs) have taken the art world by storm, Anheuser-Busch InBev-owned lager brand Stella Artois is using the technology to offer tips to U.K. hospitality staff. Through the project, four GIFs of animated artwork representing Stella Artois will be put up
For Mother’s Day, Shoe Brand Saucony Offers Solidarity in ‘the Marathon That Never Ends’ In advance of Mother's Day this coming Sunday, running shoe brand Saucony today launched a new spot celebrating motherhood as "the marathon that never ends." The 45-second spot features actresses who are mothers, often accompanied by children, and was filmed last
Q&A: How AI Is Expected to Have a Trillion Economic Impact by 2035 Artificial intelligence is expected to create more value for global businesses than the current worth of the entire United States economy over the next 15 years. That figure--$19.2 trillion--comes from an economic model commissioned for a new book called The AI Age
Companies Might Send Millions of Employees to Work From Home. Is That Such a Bad Thing? With the number of coronavirus cases multiplying by the day, the media is overflowing with coverage of the epidemic, especially the toll it's now taking on the economy. The virus has already had a demonstrable impact on business, from
Holding Company Stocks Drop 7.5% as Outbreak and Volatility Rattle the Market The coronavirus crisis and an oil price war between Saudi Arabia and Russia is accelerating an economic slide that is spooking investors in just about every industry. On Monday, trading was halted on the New York Stock Exchange for 15 minutes so investors
Shiny Aluminum Luggage Is Popular Now, but Zero Halliburton Pioneered It On a recent winter afternoon, Tom Nelson looks over the display of luggage at Zero Halliburton's flagship store in Manhattan. There's nothing flashy about the place or its cases, which rest atop spindly black-metal stands below the trained gaze of spotlights. But the one
5 Things We Learned About DJ Khaled From His Talk at Challenger Brands DJ Khaled is the definition of a multi-hyphenate. A musician, a mogul and a master of brand partnerships, this year alone, he's starred in his first Super Bowl spot and picked up his first Grammy Award. And on Thursday, he video conferenced
