Diversity & Inclusion

How Enforcing a Gender-Balanced Workplace Will Propel Brands Forward

How Enforcing a Gender-Balanced Workplace Will Propel Brands Forward Menswear brand Bonobos is run by a woman--me--and has an executive team that is dominated by women. For some, that may be surprising. After all, you might imagine that in order for us to truly understand our audience, cater to them and drive business results, we

How Enforcing a Gender-Balanced Workplace Will Propel Brands Forward2020-03-08T20:00:39-04:00

How Do You Highlight the Frustration of Tampon Dispensers? Make Men Pay for Toilet Paper

How Do You Highlight the Frustration of Tampon Dispensers? Make Men Pay for Toilet Paper For decades, women have had to deal with infuriating, unreliable tampon dispensers in public restrooms, where if you're lucky enough to find one working, you're almost sure to find it out of stock. But all the frustrations about how (or

How Do You Highlight the Frustration of Tampon Dispensers? Make Men Pay for Toilet Paper2020-03-08T16:05:57-04:00

Billy Porter and Logo Offer Up an LGBTQ Alternative to the State of the Union Address

Billy Porter and Logo Offer Up an LGBTQ Alternative to the State of the Union Address On Tuesday night, President Trump delivered the annual State of the Union address before Congress. Trump took credit for what he called a "blue-collar boom" and generally sharpened his reelection messaging, but all we remember now is Nancy Pelosi

Billy Porter and Logo Offer Up an LGBTQ Alternative to the State of the Union Address2020-02-05T15:45:48-05:00

Dropbox CEO Drew Houston Added to Facebook’s Board of Directors

Dropbox CEO Drew Houston Added to Facebook’s Board of Directors Facebook allowed a chance to diversify its board of directors to fall by the wayside by adding Dropbox co-founder and CEO Drew Houston, a white male. Houston founded Dropbox in 2007 with Arash Ferdowsi, and the company has grown to 14 million paying subscribers and

Dropbox CEO Drew Houston Added to Facebook’s Board of Directors2020-02-03T22:20:53-05:00

An Ideal Super Bowl Would Show Women as They Actually Are

An Ideal Super Bowl Would Show Women as They Actually Are Over $5.6 million for a 30-second spot--that's $187,000 per second. And that is so much money. Click here for more. Obviously, the demo those ads are reaching, the group watching the Big Game live, is critical. And up until a couple years ago, you'd

An Ideal Super Bowl Would Show Women as They Actually Are2020-01-31T06:30:59-05:00

WPP Hires Adrianne Smith as First Global Director of Inclusion and Diversity

WPP Hires Adrianne Smith as First Global Director of Inclusion and Diversity WPP has hired Adrianne Smith as global director of inclusion and diversity, a new position at the holding company. In this role, Smith will support and partner with Judy Jackson, who was named WPP's global head of culture last year. Smith is the

WPP Hires Adrianne Smith as First Global Director of Inclusion and Diversity2020-01-02T16:38:36-05:00

Deals, Diversity and Departures Defined These Agency Stories of the Year

Deals, Diversity and Departures Defined These Agency Stories of the Year As we approach the end of 2019, we asked agency professionals to weigh in on what were the most important stories. Among the issues that were top of mind were one blockbuster acquisition, two agency closings and how data, privacy concerns and platform changes

Deals, Diversity and Departures Defined These Agency Stories of the Year2019-12-24T06:30:24-05:00

Pantene’s Lovely Message of LGBTQ Support Reflects on Going Home for the Holidays

Pantene’s Lovely Message of LGBTQ Support Reflects on Going Home for the Holidays "I'll Be Home for Christmas" has been one of the holiday season's most heartbreaking songs since it was written in 1943 to honor U.S. soldiers separated from their families by World War II. Thanks to the song's title and descriptive lyrics about

Pantene’s Lovely Message of LGBTQ Support Reflects on Going Home for the Holidays2019-12-05T16:20:23-05:00

These 6 Ads Are the Most Effective Multicultural Marketing Messages in Recent Years

These 6 Ads Are the Most Effective Multicultural Marketing Messages in Recent Years Denny's, Nationwide and Walmart are among a small group of companies with multicultural advertisements that performed highly with African American, Hispanic and LGBTQ+ audiences. The cultural relevance of these analyzed ads, which were released over the past couple of years, were measured

These 6 Ads Are the Most Effective Multicultural Marketing Messages in Recent Years2019-11-09T10:03:43-05:00

Artists With Developmental Disabilities Partner With Industry Creatives, and Everyone Wins

Artists With Developmental Disabilities Partner With Industry Creatives, and Everyone Wins Carlo Daleo skipped a job interview to participate in a special workshop with industry creatives in New York. Daleo was one of four artists from LAND Studio & Gallery, a day habilitation program for artists with developmental disabilities. Each of the artists teamed up

Artists With Developmental Disabilities Partner With Industry Creatives, and Everyone Wins2019-10-16T06:30:58-04:00