CES

From Big Trucks to Big Data, What These Marketers Learned at CES 2023

From Big Trucks to Big Data, What These Marketers Learned at CES 2023 With 3,200 exhibitors across 2.2 million square feet and more than 115,000 attendees, CES 2023 was as daunting as it was exciting. Futuristic tech innovation collided with real world challenges that marketers will face throughout 2023. To make the most of the

From Big Trucks to Big Data, What These Marketers Learned at CES 20232023-01-13T12:06:08-05:00

The Biggest Tech Trends at CES 2023, According to Marketers

The Biggest Tech Trends at CES 2023, According to Marketers Against a backdrop of tightening budgets and Silicon Valley in financial flux, marketers sought out technology that would help grow bottom lines in the near term at the tech industry's annual premiere event. The Consumer Electronics Show, or CES, drew about 115,000 industry attendees to

The Biggest Tech Trends at CES 2023, According to Marketers2023-01-13T11:08:07-05:00

The Show Will Go On, in Person and Virtually, for CES 2022

The Show Will Go On, in Person and Virtually, for CES 2022 The 2022 Consumer Electronics Show (CES) in-person conference will go on next week. But hundreds of brands and thousands of attendees will forgo the annual trip to Las Vegas as Covid infections spike to record numbers. Procter & Gamble, Google, GM, AT&T, Amazon,

The Show Will Go On, in Person and Virtually, for CES 20222021-12-30T11:12:00-05:00

3 Takeaways for Marketers From CES 2020

3 Takeaways for Marketers From CES 2020 The Consumer Electronics Show (CES) this week in Las Vegas represented a new wave of technology, including flying taxis, 24-foot TVs and Charmin's toilet paper-carrying robot. These consumer-facing innovations and oddities overshadowed another key facet of CES, though: It's one of the b-to-b sector's biggest events. It's reportedly

3 Takeaways for Marketers From CES 20202020-01-13T15:40:37-05:00

Sony Built a Car That Will Probably Never Get Mass Produced

Sony Built a Car That Will Probably Never Get Mass Produced LAS VEGAS--Sony has been a staple at the Consumer Electronics Show for decades. In 1971, it debuted the U-Matic VCR; since then the Walkman, Trinitron, and Betamax have all bowed at the show. Fast forward to CES 2020, when the consumer electronics maker unveiled...

Sony Built a Car That Will Probably Never Get Mass Produced2020-01-10T17:20:47-05:00

The Craziest Thing at CES Could Change OOH Advertising

The Craziest Thing at CES Could Change OOH Advertising LAS VEGAS--Delta Airlines may have just introduced the future of out-of-home advertising. At this year's Consumer Electronics Show, Delta CEO Ed Bastian unveiled what the airline is calling Parallel Reality, a digital screen that gives airport travelers a custom, tailored message when they're standing in front

The Craziest Thing at CES Could Change OOH Advertising2020-01-09T17:48:09-05:00

Twitter Will Test Enabling Accounts to Control Who Can Reply to Their Tweets

Twitter Will Test Enabling Accounts to Control Who Can Reply to Their Tweets Twitter revealed the next steps in its ongoing effort to give people on its platform more control over their conversations in a session at CES 2020 Wednesday. The social network said it will begin testing a new conversation participants menu on its

Twitter Will Test Enabling Accounts to Control Who Can Reply to Their Tweets2020-01-08T17:30:36-05:00

If Westworld Season 3 Is Anything Like This Teaser Dinner, We’re in for a Ride

If Westworld Season 3 Is Anything Like This Teaser Dinner, We’re in for a Ride LAS VEGAS--If you could give a company access to your data so it can help you choose a particular path in life, would you? This is the mission of Incite, a company expected to play a central role in the

If Westworld Season 3 Is Anything Like This Teaser Dinner, We’re in for a Ride2020-01-08T16:47:19-05:00

Ivanka Trump Speaks at CES About an Evolving Workforce in the US

Ivanka Trump Speaks at CES About an Evolving Workforce in the US LAS VEGAS--Ivanka Trump, an adviser to her father, President Donald Trump, appeared onstage at CES today to discuss jobs, after the White House failed to make an appearance last year amid the longest shutdown in the nation's history. Trump addressed her efforts to

Ivanka Trump Speaks at CES About an Evolving Workforce in the US2020-01-07T18:40:47-05:00

Reddit’s Jen Wong on Bringing Brands to the Platform

Reddit’s Jen Wong on Bringing Brands to the Platform LAS VEGAS--Speaking at Adweek's Through the Looking Glass panel at CES 2020, Jen Wong, Reddit's chief operating officer, said she's optimistic the internet will "get better" and healthier--and Reddit will play a role in that. "[Reddit] is like the original internet that never died. ... It's

Reddit’s Jen Wong on Bringing Brands to the Platform2020-01-07T15:36:43-05:00