Artificial Intelligence

Here’s What We Learned by Teaching an AI to Write Super Bowl Ads

Here’s What We Learned by Teaching an AI to Write Super Bowl Ads When we at Adweek launched our AI-powered Super Bowl Bot, designed to create ad pitches for the Big Game, we truly didn't know what to expect. Would it be funny? Insightful? Disturbing? Offensive? The answer to all of the above definitely proved

Here’s What We Learned by Teaching an AI to Write Super Bowl Ads2020-01-23T19:53:04-05:00

How Facial Recognition Technology Works

How Facial Recognition Technology Works If you got a new smart device over the holidays, there's a good chance it comes equipped with facial recognition technology. The smart tech unlocks your phone or tablet and allows quick access to a stored credit card, an airline app, bank account and so much more--all based on the

How Facial Recognition Technology Works2020-01-08T07:00:44-05:00

6 Predictions for the Future of Artificial Intelligence in 2020

6 Predictions for the Future of Artificial Intelligence in 2020 The business world's enthusiasm for artificial intelligence has been building towards a fever pitch in the past few years, but those feelings could get a bit more complicated in 2020. Click here to read more. Despite investment, research publications and job demand in the field

6 Predictions for the Future of Artificial Intelligence in 20202020-01-03T07:00:49-05:00

Sharing Data Could Save Lives as Healthcare Tech Booms in 2020

Sharing Data Could Save Lives as Healthcare Tech Booms in 2020 We'd all like to be able to predict the future, but some long-range forecasts are a matter of life and death. Imagine your doctor could predict that you're going to have a fatal heart attack five years before it strikes. Or suppose they could,

Sharing Data Could Save Lives as Healthcare Tech Booms in 20202020-01-01T10:00:27-05:00

This Startup Wants to Give Everyone an Artificially Intelligent Version of Themselves

This Startup Wants to Give Everyone an Artificially Intelligent Version of Themselves An eerily lifelike digital avatar of self-help guru Deepak Chopra holds forth about the "endless possibilities of meta-human" from a video screen. He's an artificially intelligent clone from Silicon Valley-based AI Foundation. The startup wants to eventually digitize everyone in this manner, uploading

This Startup Wants to Give Everyone an Artificially Intelligent Version of Themselves2019-12-18T15:46:05-05:00

Marketing’s Most Exciting Innovations: Top CMOs and Brand Leaders Weigh In

Marketing’s Most Exciting Innovations: Top CMOs and Brand Leaders Weigh In When it comes to innovation, what's top of mind for some of marketing's top leaders? They're excited about everything from 5G, AI and voice to data and hyper-personalization. But looking beyond just technology, these chief brand stewards are also thinking more holistically about the

Marketing’s Most Exciting Innovations: Top CMOs and Brand Leaders Weigh In2019-12-18T07:30:35-05:00

Infographic: Optimize Ads Through Select Features

Infographic: Optimize Ads Through Select Features From top-performing emojis to the best shade of blue for a carousel ad, AI is helping direct social media strategy. Pattern89, whose AI-based software aids marketing on social media, analyzed ads over six months. It found certain patterns and features that can maximize ROI, reduce costs and enhance creative

Infographic: Optimize Ads Through Select Features2019-12-01T20:00:20-05:00

OpenAI Releases Fake Text AI Initially Deemed Too Dangerous Into the World

OpenAI Releases Fake Text AI Initially Deemed Too Dangerous Into the World A cutting-edge machine learning system that generates fake news so convincing that its creators originally deemed it too dangerous to fully release to the public is now available for anyone to use. The research organization OpenAI published the full code for the text-generation

OpenAI Releases Fake Text AI Initially Deemed Too Dangerous Into the World2019-11-08T15:33:52-05:00

Craft Worldwide’s CTO Helped Coke and Harry Potter Innovate

Craft Worldwide’s CTO Helped Coke and Harry Potter Innovate As a 14-year-old, Jason Snyder created his first commercial software--a system he described as a "party line for computer nerds in the '80s." "I was lucky enough to be born at the right time for the web to happen and at a place to help shape

Craft Worldwide’s CTO Helped Coke and Harry Potter Innovate2019-10-22T18:00:06-04:00

Chatbots Can Make as Many Sales as Humans

Chatbots Can Make as Many Sales as Humans Chatbots can match the performance of proficient human salespeople--or outperform inexperienced ones fourfold--but only when customers are unaware they are conversing with artificial intelligence. That was the conclusion of a recent study published in academic journal Marketing Science in which researchers analyzed field data from outbound sales

Chatbots Can Make as Many Sales as Humans2019-09-29T07:00:24-04:00