Amazon

We’ve Been Hearing About Drone Delivery for Years. So Where Are All Those Drones?

We’ve Been Hearing About Drone Delivery for Years. So Where Are All Those Drones? It was nearly four years ago when 7-Eleven announced it completed the first autonomous drone delivery in the U.S. A few months later, Amazon's Prime Air completed its first drone delivery in England. And while Amazon executive Jeff Wilke said he

We’ve Been Hearing About Drone Delivery for Years. So Where Are All Those Drones?2020-03-09T18:00:13-04:00

How Brands Are Battling Knockoffs on Amazon

How Brands Are Battling Knockoffs on Amazon If you're a skincare brand, you've probably put a lot of thought into how your products smell and feel. So reading reviews on Amazon.com that say one of your creams reminded the consumer of "month-old milk" or that "it literally feels (and smells!) like rubbing your face with

How Brands Are Battling Knockoffs on Amazon2020-02-09T20:00:34-05:00

Amazon is Reportedly Developing a Hand-Scanning Payment Option

Amazon is Reportedly Developing a Hand-Scanning Payment Option Amazon is reportedly developing checkout terminals that will allow shoppers to pay by scanning the palms of their hands. That's according to the Wall Street Journal, which cited people familiar with the matter. Amazon did not respond to a request for comment. The WSJ said Amazon is

Amazon is Reportedly Developing a Hand-Scanning Payment Option2020-01-19T15:03:23-05:00

Retailer Media Networks Are Coming, but Where Are They Coming From?

Retailer Media Networks Are Coming, but Where Are They Coming From? Like so many changes in commerce to date, the rise of retailer media networks can be traced back to Amazon. The ecommerce giant introduced its media business in 2012 as it sought to monetize its own properties. And, along the way, it not only

Retailer Media Networks Are Coming, but Where Are They Coming From?2020-01-14T06:30:20-05:00

Brands and Agencies Are Bullish on New Walmart Advertising Partners Program

Brands and Agencies Are Bullish on New Walmart Advertising Partners Program The Walmart Advertising Partners program is officially live, giving brands direct access to Sponsored Product campaigns on Walmart-owned platforms. And although advertisers have seen similar functionality elsewhere--and early partners concede the program is kind of a mess--agencies say they're committed and brands are chomping

Brands and Agencies Are Bullish on New Walmart Advertising Partners Program2020-01-10T15:53:01-05:00

Analysts Share 5 Retail Predictions for What We Can Expect in 2020

Analysts Share 5 Retail Predictions for What We Can Expect in 2020 This upcoming year is already shaping up to be a banner year with a new Brexit deadline, the Summer Olympics in Tokyo and, of course, a presidential election. But what about the retail industry? As a new year approaches, we asked analysts what

Analysts Share 5 Retail Predictions for What We Can Expect in 20202019-12-31T07:00:32-05:00

What Amazon Advertising Will Look Like in 2020

What Amazon Advertising Will Look Like in 2020 Amazon doesn't generally speak to future plans, so it didn't have much to say about what 2020 has in store for its growing advertising business. Agency insiders who work with clients on the platform, however, say they expect big changes in 2020, especially when it comes to

What Amazon Advertising Will Look Like in 20202019-12-27T06:30:53-05:00

5 Ways Amazon Changed Shopping in the 2010s

5 Ways Amazon Changed Shopping in the 2010s If it wasn't for Amazon, we might still be buying books at bookstores or at least from another website. Barnes and Noble could still be independent. Borders might still be around. Your mom and pop could possibly eke out an honest living as independent booksellers. And so

5 Ways Amazon Changed Shopping in the 2010s2019-12-23T07:00:31-05:00

Amazon Advertising, Explained

Amazon Advertising, Explained When 2019 wraps, Amazon's advertising business is projected to be more than 50% bigger than it was a year ago--when advertisers spent nearly $5 billion--as it continues to challenge its much bigger rivals, Google and Facebook. Meanwhile, the agencies that work with brands on the platform say Amazon's advertising ecosystem is itself

Amazon Advertising, Explained2019-12-17T07:00:01-05:00

Amazon Tells Sellers They Can’t Use FedEx Ground

Amazon Tells Sellers They Can’t Use FedEx Ground Amazon has forbidden its third-party sellers from using FedEx ground delivery for Prime shipments starting this week, FedEx confirmed. That's according to the Wall Street Journal, which cited an email sent to merchants noting "a decline in performance heading into the final stretch of the holiday shopping

Amazon Tells Sellers They Can’t Use FedEx Ground2019-12-16T16:32:59-05:00