Step Aside, Prime Day—Here Comes Walmart+ Weekend As the 7th annual Prime Day approaches in July, Walmart announced its own member-specific sales event, Walmart+ Weekend, which is slated for June. Deals will be available in categories like electronics, apparel, home goods, toys, school supplies, art supplies and appliances from June 2-5. However, only Walmart+ members--which,
Amazon Is Testing Customer Interest in Designer Echo Dots Amazon's Build It program, which debuted in February to test the waters of product development with a trio of potential connected devices, is putting a decidedly chic twist on its smart speaker. Top line This time around, the ecommerce platform is partnering with fashion designer Diane
We’ve Been Hearing About Drone Delivery for Years. So Where Are All Those Drones? It was nearly four years ago when 7-Eleven announced it completed the first autonomous drone delivery in the U.S. A few months later, Amazon's Prime Air completed its first drone delivery in England. And while Amazon executive Jeff Wilke said he
How Brands Are Battling Knockoffs on Amazon If you're a skincare brand, you've probably put a lot of thought into how your products smell and feel. So reading reviews on Amazon.com that say one of your creams reminded the consumer of "month-old milk" or that "it literally feels (and smells!) like rubbing your face with
Amazon is Reportedly Developing a Hand-Scanning Payment Option Amazon is reportedly developing checkout terminals that will allow shoppers to pay by scanning the palms of their hands. That's according to the Wall Street Journal, which cited people familiar with the matter. Amazon did not respond to a request for comment. The WSJ said Amazon is
Retailer Media Networks Are Coming, but Where Are They Coming From? Like so many changes in commerce to date, the rise of retailer media networks can be traced back to Amazon. The ecommerce giant introduced its media business in 2012 as it sought to monetize its own properties. And, along the way, it not only
Brands and Agencies Are Bullish on New Walmart Advertising Partners Program The Walmart Advertising Partners program is officially live, giving brands direct access to Sponsored Product campaigns on Walmart-owned platforms. And although advertisers have seen similar functionality elsewhere--and early partners concede the program is kind of a mess--agencies say they're committed and brands are chomping
Analysts Share 5 Retail Predictions for What We Can Expect in 2020 This upcoming year is already shaping up to be a banner year with a new Brexit deadline, the Summer Olympics in Tokyo and, of course, a presidential election. But what about the retail industry? As a new year approaches, we asked analysts what
What Amazon Advertising Will Look Like in 2020 Amazon doesn't generally speak to future plans, so it didn't have much to say about what 2020 has in store for its growing advertising business. Agency insiders who work with clients on the platform, however, say they expect big changes in 2020, especially when it comes to
5 Ways Amazon Changed Shopping in the 2010s If it wasn't for Amazon, we might still be buying books at bookstores or at least from another website. Barnes and Noble could still be independent. Borders might still be around. Your mom and pop could possibly eke out an honest living as independent booksellers. And so
