Call of Duty Rounds Up a Squad of Stars in New Ad for Modern Warfare II Call of Duty is one of the most popular multiplayer video game franchises, with teams working together to eliminate opponents and achieve objectives to earn points. Activision is looking to build excitement ahead of the Oct. 28 release of
The Vegan Advert Too Distressing for TV An advert which aimed to persuade viewers to turn vegan through the use of video footage of farm animals and fish as they faced death, has been ruled to be "too distressing" to run in the U.K. after it received 63 complaints. The campaign for non-profit organization Vegan
NHL and Highdive Capture the Euphoria of the Long-Awaited Stanley Cup Handoff in Joyous Ad Ahead of the Stanley Cup Final on June 30, the NHL has experienced its highest viewership since the 2016/2017 season. Going into the postseason tournament is always at least a little emotional, but the NHL is leaving its 2021/2022 season
ALMA Turned an After-Game Interview Into a Viral Moment of Alzheimer’s Awareness Soccer players regularly give on-field interviews after a match about the game's most memorable moments, but Racing Club captain Leo Sigali provided some unusual answers on April 2. When a TNT Sports journalist asked the player about a key moment when he had
An Audition Gets Deeply Personal in Teleflora’s Emotional Mother’s Day Ad Expectations for working moms to balance careers and home life are notoriously high, and the societal pressure of striking the perfect balance can lead to life-long feelings of guilt. Sometimes, the best thing you can do for a mom is to let her know
For Michelob Ultra and ESPN, John McEnroe Will Face Off Against a Tough Opponent—Himself Tennis pro John McEnroe left a trail of record-breaking wins in his wake when he retired in 1992, as well as a reputation for emotional intensity on the court. With his status as a world-class athlete long since secured in sports
Need to Tell a Co-Worker to Chill Out? Coors Light Has a Slide (and a Beer) for That The rise in remote work since 2020 has led to many employees spending a lot of time collaborating through Google Drive. Coors Light and Mischief have come up with a creative way to surprise colleagues checking in
Tommee Tippee Takes On Judgy Parenting Forums With Home Truths About Raising Kids From the moment babies are brought into the world, judgement befalls moms and dads. From marked questions about breastfeeding, to well-intentioned strangers advising how many layers a baby should wear and to glares on the plane over the high-pitched screams of a
Everyone’s Ready for the Playoffs in a New Whirlwind, Star-Studded ‘NBA Lane’ Film It's hard to imagine a world without the NBA, and indeed the 2021/22 season marked the 75th Anniversary of the organization. That level of history is bound to stir up some emotion on the court and off, and to that end, the
Specsavers Wants Canadians to Feel the Love With ’70s Era Ad British optometrist Specsavers, which has built its reputation on home soil with years of witty adverts, has expanded into Canada, where it wants new customers to feel its "love". Running with its first integrated marketing campaign for the country titled "That's Specsavers Love," the
