Gender Bias in Search Results Sparks Drive to ‘Correct the Internet’ The internet is a wonderful tool for information, but any researcher can tell you that it isn't always accurate. Checking facts is vital, but that goes double for women creators, scientists, athletes and more, whose accomplishments are often misattributed to male peers. DDB New
ALMA Turned an After-Game Interview Into a Viral Moment of Alzheimer’s Awareness Soccer players regularly give on-field interviews after a match about the game's most memorable moments, but Racing Club captain Leo Sigali provided some unusual answers on April 2. When a TNT Sports journalist asked the player about a key moment when he had
Everyone’s Ready for the Playoffs in a New Whirlwind, Star-Studded ‘NBA Lane’ Film It's hard to imagine a world without the NBA, and indeed the 2021/22 season marked the 75th Anniversary of the organization. That level of history is bound to stir up some emotion on the court and off, and to that end, the
Agency Highsnobiety Just Put TikTok’s Favorite Trainspotter in the Conductor’s Seat for Gucci Francis Bourgeois has charmed the internet with his innocent and undeniable love for a hobby that most would otherwise find mundane: trainspotting. Apparently, watching a guy with a charming English accent yell out with joy after receiving a highly-anticipated honk from conductors
Forget Naughty or Nice: SickKids’ Holiday Campaign Introduces ‘The Brave List’ Though many holiday traditions tend to differ among various cultures and regions, few are as universal as the stress that children share over the rumored existence of "Naughty and Nice" lists. This idea that a tiny misdeed could potentially stand in the way of
Cheeky PSA Urges Men to Get Vaccinated to Avoid ‘Schlong Covid’ There are a few clues straight away that this documentary-style short film isn't your average public service announcement. First, a diverse array of men talk earnestly--and vaguely--about what seems to be a prized possession. "It's an extension of myself," says one man, while another
This Darkly Humorous Life Insurance Ad Has the Best Legal Disclaimer in Ad History Over the decades, legal teams have gotten increasingly insistent about adding warnings to ads. Usually it's in the vein of "Closed course with professional drivers" or the tried-and-true "Don't try this at home." Occasionally it's downright laughable to imagine someone But
You’re Going to Love the Payoff to This Fanta Ad That Puts Idiots on a Pedestal There is, unquestionably, a formula for deifying athletes in advertising: One part hyperserious monologue. One part slow-motion cinematography. A few dashes of intense concentration. Someone probably climbs into an ice bath with a grimace. The music is required to
Why Burger King Is Proudly Advertising a Moldy, Disgusting Whopper There are only two eras in advertising: Ads that came out before Burger King's Moldy Whopper and ads that came out after Burger King's Moldy Whopper. One moment, thin as a dagger's edge, lies between the two--and we are living in it at this very
How Budweiser Brought Back ‘Whassup’ for a New Era Twenty years ago, Budweiser shouted its way into catchphrase history with "Whassup," a simple but addictive spot about friends greeting each other. Frequently misremembered as a Super Bowl ad, the spot actually first aired during Monday Night Football in December 1999. It was inspired by a
