September 2019

Tide Goes Meta Again, Crashing Through the NFL, The Voice and Superstore

By |2019-09-09T19:01:11-04:00September 9th, 2019|Ad of the Day|

Tide Goes Meta Again, Crashing Through the NFL, The Voice and Superstore

Tide’s fourth-wall-breaking ad approach used to be limited to the Super Bowl, where the detergent brand’s messaging spilled across multiple parts of the broadcast in 2017 and 2018. But now, emboldened by the success of last year’s “It’s a Tide Ad” campaign, the brand is blurring more lines. On Sunday, as pro football season kicked…

Source: Ad Week – AD & Brand News

Uber Eats Shows You a Side of Guy Fieri You’ve Definitely Never Seen

By |2019-09-05T17:46:42-04:00September 5th, 2019|Ad of the Day|

Uber Eats Shows You a Side of Guy Fieri You’ve Definitely Never Seen

Welcome to Flavortown, peasant. In Uber Eats’ newest ad from Anomaly L.A., we see one of the food delivery service’s drivers dropping off some vittles for no less than Guy Fieri. Because this is an ad, we obviously don’t just get the everyday Fieri experience. Instead we see a new side of the frosted-tipped troubadour…

Source: Ad Week – AD & Brand News

Borderlands 3 Is Invading Bland Ads With Enjoyably Chaotic Results

By |2019-09-04T18:40:55-04:00September 4th, 2019|Ad of the Day|

Borderlands 3 Is Invading Bland Ads With Enjoyably Chaotic Results

Distinctly cell shaded and drenched in chaos, the Borderlands video game series is far from subtle. So when I say that the ads for Borderlands 3 might sneak up on you, that’s no small feat. Like Mad Max driving a burning fleshdozer through a Tide ad, the “Let’s Make Some Mayhem” campaign currently running in…

Source: Ad Week – AD & Brand News

August 2019

Can You Spot All 15 Mario Kart Easter Eggs in This Ad for the Game’s Mobile Debut?

By |2019-08-30T14:09:15-04:00August 30th, 2019|Ad of the Day|

Can You Spot All 15 Mario Kart Easter Eggs in This Ad for the Game’s Mobile Debut?

There are very few video games that have managed to transcend consoles, eras and generations of fans to become immovable forces in pop culture. And of those, can any challenge Mario Kart? Mario’s cross-generational presence as a go-kart racer has begotten a number of shared experiences, with Mario Kart often lauded as a global childhood…

Source: Ad Week – AD & Brand News