Burger King Mexico Pokes Fun at US Tourists With a Spicy Burger That’s ‘Only for Mexicans’
American tourists in Cancun are rarely the most subtle visitors–though, admittedly, the local tourism economy does thrive off the crowd’s boisterous excess. Since such tourists can be easy to spot and are often somewhat vocal in their opinions, Burger King Mexico decided to let them try its newest menu item–the brand’s spiciest burger yet–and see…
Source: Ad Week – AD & Brand News