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So far Yancy has created 88 blog entries.

November 2017

Left is Right & Up is Down

By | 2017-11-16T18:20:49+00:00 November 16th, 2017|News|

Probably the single best video to watch to understand the power of Google & Facebook (or even most of the major problems across society) is this following video about pleasure versus happiness. In constantly seeking [...]

Introducing Test Kit

By | 2017-11-16T09:00:59+00:00 November 16th, 2017|News|

We’re excited to announce the release of Test Kit, our latest feature that makes email marketing even easier. Test Kit allows VerticalResponse users to preview emails before they’re sent, ensuring that messages display and perform [...]

August 2017

Smart list management for savvy retailers

By | 2017-08-31T09:01:01+00:00 August 31st, 2017|News|

As a retailer, you likely know it can be difficult to rise above the clutter in people’s inboxes. From ultra-specialized boutiques to massive retail chains, it seems every business tries to attract buyers’ attention nearly [...]

Email Automation for wedding and event planners

By | 2017-08-22T11:52:50+00:00 August 22nd, 2017|News|

Event planners are multitaskers. From dealing with vendors and booking venues, to responding to the changing needs of clients, there’s a lot to keep tabs on. In an industry where there’s so much to be done [...]

5 tips to write compelling subject lines

By | 2017-08-17T11:00:10+00:00 August 17th, 2017|News|

The world of email subject lines is growing more sophisticated as email marketers and customers become more savvy and sensitive to spam and sales pitches. Statistics show that 47 percent of people will open an email because of the [...]

HTML & CSS: email coding concepts

By | 2017-08-10T11:00:50+00:00 August 10th, 2017|News|

Plunging into the world of coding can seem daunting if you’ve never done it before. Email coding, in particular, has its own set of rules. If you’re new to coding, here are some things to [...]

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