With the Imperative of Climate Change, Creative Education Must Evolve Advertising education was once perversely simple. Developing talent meant wrangling students to good print ideas, maybe a storyboard, then tissues, feedback, more feedback, comps, printing, foamcore. The goal was: How can we make work that sells while looking clever at the same time? Sublimely na?ve,
Reddit Talks Tests, Updates for Reddit Talk More than 500 moderators and hosts across different communities have been testing Reddit Talk since the platform introduced its competitor to Clubhouse and Twitter Spaces in April 2021, and Reddit is looking to grow that number and spice things up for those already participating. Redditors can apply to
How Media Companies Celebrate Pride Amidst LGBTQ+ Backlash Don't Say Gay. Bathroom bills. No trans kids in sports. Ban children from attending drag shows. It may only be June, but so far in 2022, state lawmakers have filed nearly 300 anti-LGBTQ+ bills and other policy initiatives, nearly double last year's total. As the waves of
Twitter Tests Starting Twitter Spaces From Tweet Composer, Retweet Menu Twitter is testing two new ways for its users to start Twitter Spaces sessions, both on iOS. Users in the test group can tap the Spaces icon in the bottom left of the tweet composer. Twitter Or they can do so from the retweet menu,
TikTok commits to updating ad policies to better align with EU rules Following discussions with the Commission and network of national consumer protection (CPC) authorities, TikTok has agreed to implement regulations around promoting alcohol, cigarettes, and ‘get rich quick’ schemes. TikTok will also allow users to report undisclosed branded content and flag ads that trick
Instagram’s Enhanced Creator Tags: Implications for B2B Influencer Marketing How can B2B marketers make their content stand out and highlight the talented subject matter experts, creators, and influencers they partner with? Earlier this year Instagram rolled out new enhanced tagging features that allow digital marketers to do a much better job of indicating and crediting
How to Find Popular New Keywords Before Your Competition SEO is tough! It can take months if not years to see decent results… especially if your website is new. Why? Because everyone is going after all the major keywords that you can think of. Just look at the term “auto insurance” in the United States.
What is a Subdomain and How Does it Affect Your Site’s SEO? When navigating the internet you may notice the URL changing as you click from site to site. Sometimes you have a simple URL like www.mysite.com. Or, you might see words added before the site like this, www.shop.mysite.com. The word “shop” in this case,
Brand Purpose Goes Into Hibernation Nearly a year ago, Old Navy began doing something Sonia Syngal, CEO of parent company Gap, Inc., claimed no other major clothing retailer was doing. That something was an inclusive program called Bodequality, which offered all women's styles in every size. Whether a customer bought a size zero or 30,
Instagram: How to Make Your Account Private Instagram allows each user to choose between having a public or private profile on the photo- and video-sharing platform. When someone makes their Instagram account private, only the Instagram users who follow them will be able to see their posts. Our guide will show you how to make
