AMC Networks’ New Ad Sales Chief Is Already Marketing for Next Year’s Upfront

AMC Networks’ New Ad Sales Chief Is Already Marketing for Next Year’s Upfront

Ad inventory purchased in this year’s upfront has barely begun to make it on air, but AMC Networks is already laying the groundwork for 2020’s negotiations. The company is unveiling a new trade marketing campaign today–its first featuring all five network brands–which incorporates quotes from fans as a way to remind buyers and brands that…

Source: Ad Week – AD & Brand News